In the 90s Saracen never wowed in the MBUK/MBR group tests nor became the local rider’s favourite. GT, Kona, Orange, Specialized, Gary Fisher, Pro Flex, Scott, Trek etc were the staple choice.
Into the 00s they seemed to head into obscurity.
They did actually get good reviews on the occasions that they appeared in the mags. When I was doing my initial research for buying my first MTB and was reading MBUK, they were well thought of (this was early 90’s).
I bought a Saracen Sahara Elite from Edwardes in Camberwell and then a few years later (and again after seeing a top notch review in MTB Pro), I bought a Saracen Kili Ultra – the full titanium one – via Evans (actually direct from Saracen, they did a custom build deal on it where they built it with the groupset and parts from the next bike down so XT instead of XTR cos I was a poor student).
The following year, the Ti was only available with sus forks so the one I had was the last of the straight blade rigid Ti forks.
And then from about 2001 onwards they just went to a BSO brand. Heavy cheap “full sus”, snazzy graphics etc to appeal to the early-teenage rider. It was a long haul back from those years of being cheap and crap.
I quite like the look of those new bikes.