Mojo – no longer responsible for Fox

well i just had it confirmed that they did not take payment for my X2 shock i order about 4pm. so very doubtful i’ll get what i ordered.

oh well.

“A source close to” is journalist code for ‘we heard a rumour’ or ‘we made this up’.

Erm, actually it’s journalese for “the subject of the story told us but didn’t want to be on the record”.

Chainline – So just a case of Fox seeking to drive down costs and Mojo refusing, reading between your lines.

Erm, actually it’s journalese for “the subject of the story told us but didn’t want to be on the record”.

You hit the nail on the head.

It can mean a lot of things, but “anonymous sources” or “sources close to [x]” are a go to for publications that want to (for instance) publish speculation, or distance themselves from something that would be libellous otherwise.

dangeourbrain – Member
If i read that right – “They’ve learned” but been unable to get comment from mojo?

That’s almost certainly correct. I exchanged emails with Chris yesterday afternoon, and there’s nothing to be said in public right now. To absolutely clarify: I also don’t know any more than any of you.

Anything you read such as that second Cycling Industry piece is just flimsy speculation. I’ve been enjoying some of the more elaborate theories in this thread though 😀

chakaping – Member

“A source close to” is journalist code for ‘we heard a rumour’ or ‘we made this up’.

Erm, actually it’s journalese for “the subject of the story told us but didn’t want to be on the record”.[/quote]

Though in either case the source just pointed at the geometron as proof they can. The source didn’t tell them they were going to.

CyclingIndustry.News has learned that, following the news that Fox will cease distribution with Mojo, the service specialists are to turn to creating bespoke suspension products, as well as become a tuning house for brands looking to up-spec their suspension offerings on stock bikes.

A source close to the business pointed to the firm’s collaboration with Nicolai for the GeoMetron bike as one example of how Mojo’s business will continue to develop.

Hey Everyone!

We’ve been as surprised as everyone else by the announcement from Mojo. Contrary to the rumour mill and general internet speculation, the trade have learned this at the same time as the public and we are also waiting to hear who the new Fox distributor & warranty centre will be. The picture causing all the excitement above is of stock that arrived at the workshop today.

In the meantime we wish our colleagues at Mojo all the best for their future projects. As one of our key suppliers they have consistently provided us with excellent service – Emily and Tayah know in particular how much we here at TF have valued their individual attention and support.

Any customers that have Fox suspension products on order with us will receive an email from me in the next day to clarify [to the best of our knowledge] the situation regarding their orders.

Cheers,

Ruth @TFT

actual companies coming on here with informed and accurate statements.

It’s just not on.

Guiltiest post I’ve evar read.

😀 fair response, rules out them then…..the mystery continues…..

well i just had it confirmed that they did not take payment for my X2 shock i order about 4pm. so very doubtful i’ll get what i ordered.

These things can be delayed by a fair bit – it’s more likely they just had a large backlog and missed the courier yesterday. I’m assuming they’ll honour as many orders as they possible can and you’ll probably see it turning up in the next day or two.

LOL perhaps Legend.

Still, Im not sure why people are suprised companies are posting here. TFT are savvy, so will be keeping an eye on social media.

Im not sure why people are suprised companies are posting here.

Because this is an interwebz forum and no place for facts or considered opinion.

If nothing else I guess all the wild speculation on here will be grimly amusing for the guys at Mojo. Hope they bounce back (sorry)

The truth, on HERE!!!!
Burn the heretic!!!

It can mean a lot of things, but “anonymous sources” or “sources close to [x]” are a go to for publications that want to (for instance) publish speculation, or distance themselves from something that would be libellous otherwise.

Different things entirely – “anonymous sources” can indeed be speculation from just about anyone but “sources close to X” is very widely understood, as others have already stated, to mean “X, speaking off the record”

Seeing as TFTuned have ruled themselves out…

Loco’s been quiet for a while 😉

That’s almost a song…

Fox are going loco, now they’ve been with mojo, the geometron’s too long.

😀

Seeing as TFTuned have ruled themselves out…

At no point in that post has she denied that they aren’t the new distributers. It’s a proper politicians answer…. 🙂

Fox are going loco, now they’ve been with mojo, the geometron’s too long.

This post has made the whole thread worth reading.

You’re right, after reading it again:

…we are also waiting to hear who the new Fox distributor & warranty centre will be.

That’s the bit that intrigues me. They have said they don’t know who it is yet but they didn’t say it isn’t them. Waiting on a decision maybe?

dangeourbrain – 😆

dont fox have already or made plans for one big mother distribution and servicing center in europe….???

I’m glad it raised a smile, unfortunately i can’t get the bloody tune out of my head!

dont fox have already or made plans for one big mother distribution and servicing center in europe….???

There is one small issue with that idea…

Some great tall tales and ‘I heard that he heard…” stories in this thread.

The thing that surprises me about this is that Fox are not willing or able to tell their end customers what is going to happen with spares and repairs for their very expensive products. This is imo bad for consumer confidence and the brand.

Fingers crossed for the team at Mojo that there’s good news or better things on the horizon.

It’s been nearly a whole day and everything 🙄

[enters BS fest]Most likely there’s time to run on the existing deal but Mojo leaked the news early to get Fox in a bit of a pickle and get their shot in first[/exits BS fest].

Can’t believe there’s so much negativity for Fox when no-one basically know nothing

Loco’s been quiet for a while

I believe he’s gone down to Acapulco.

Fox have some pretty good brand and pricing protection in place in the USA.
I wonder if there will be a legal aspect of chucking out product at well below what I would assume is Mojo/Fox’s contracted bottom line…unless liquidation is happening.

If they can no longer do warranty work then that would suggest the contract has ended therefore no longer applies.

Fixing minimum re-sale prices in a distribution agreement (in the UK and EU) is impossible because of competition law. I believe that the current US position is that it is OK, but that is probably an over-simplification.

Here’s the likely scenario.

CP saw it coming, indicated in no new contract, or dwindling stock availability, or increased lead times, requests to clear accts owing, whatever, he saw it. He likely decided to get out front, liquidate his stock quickly and leave Fox with a service gap and a saturated market that hurts whoever takes over while he moves on to new things. Good on him.

Fox will continue to offshore production, quality will tank, prices won’t change, and they’ll kill the brand eventually if decisions are made by accountants.

To compete against other brands Fox need to go direct in as many territories as possible. The Uk is an anomaly in terms of international trade and distribution channels. Often referred to as Treasure Island in the various sporting goods markets we suffer high prices and get gouged at every turn. Maybe they’ll go with another distro, maybe they’ll go direct. Either way they’ll suffer in the UK in the aftermarket.

But then they don’t give a frig, OEM is where the money is. Aftermarket probably isn’t 20% of their global sales.

Good luck to CP with what he does next, here’s hoping he has a viable solution for the business and the workers who made in an exceptional example of quality British service.

Being seen as a premium aftermarket option is probably what drives a lot of their OEM sales though.

They wont do well as another SR suntour or X Fusion. Simply put… X Fusion have 90 to 95 percent of the performance at half the cost.

every time I click my fingers, another fox product needs servicing.

Often referred to as Treasure Island in the various sporting goods markets

And many other markets, too. However CRC is the go to shop for people in North America, Australia, NZ and so on because it is cheap. So much so that they are not permitted to ship sram products to USA or Canada. Likewise, mojo are not permitted to ship to north American. The people of Britain are not being ripped off when it comes to bike parts.

Good luck to all at Mojo. I’d love to see them doing something like avalanche does, but better.

Fox will continue to offshore production, quality will tank, prices won’t change, and they’ll kill the brand eventually if decisions are made by accountants.

I understand bike is fox’s smallest revenue division.
Fox did have supply issues this year but already resolved.

Word on the trails is that there will be big changes in the industry with Taiwanese factories not giving credit to brands so the game is changing for all players. Basically smaller brands are already having to raise capital in order to pay for product pre production or pre shipping rather than 6 months after it arrives into their distribution chain.

And many other markets, too. However CRC is the go to shop for people in North America, Australia, NZ and so on because it is cheap. So much so that they are not permitted to ship sram products to USA or Canada.

As part of that deal we are now seeing better prices for SRAM in Oz, you used to be able to get pikes at less than trade prices. GX 11sp Group is now cheaper here than on Merlin thanfully.

Fox has never chased the low end – https://www.pinkbike.com/news/marzocchi-now-2016.html they now have Marzocchi for that. It will be interesting to see how the 2 brands start to live in the market place

They wont do well as another SR suntour or X Fusion. Simply put… X Fusion have 90 to 95 percent of the performance at half the cost.

But if they were another xfusion or SR they’d be a similar price, so they would do well. For a while. Then they could join Marzocchi. X-fusion aren’t half the price of fox anywhere other than Europe.

There are a lot of good theories on this thread. I wonder which is closest to the truth.

Has anyone had their X2 arrive yet? Does it come with volume spacers, or am I going to have to try and track those down separately?

And many other markets, too. However CRC is the go to shop for people in North America, Australia, NZ and so on because it is cheap. So much so that they are not permitted to ship sram products to USA or Canada. Likewise, mojo are not permitted to ship to north American. The people of Britain are not being ripped off when it comes to bike parts.

If you’re in the UK, you can’t buy Fox stuff from the USA. Not even a volume spacer.

I’m not gonna say whether UK Fox prices were a “rip-off”, but I certainly couldn’t afford them.

cheaper here than on Merlin thanfully.

Not sure Merlin are the best benchmark, not really been competitive when I’ve looked in recent years.

Has anyone had their X2 arrive yet? Does it come with volume spacers,

There are a couple in the box with mine, haven’t cracked it open to see what’s inside the air can yet.

Not sure Merlin are the best benchmark, not really been competitive when I’ve looked in recent years.

They were the best of CRC/Wiggle/Merlin when I looked. It’s a decent benchmark for average UK prices and RRP.