Don’t waste any time or though on it, nobody cares. Just go for any three letters/digits that aren’t already taken with .com or .uk after them. Everyone will vaguely assume they stand for something, nobody will ever know, care or ask what they actually stand for.
I used to work in brand management
Your brand name should tell folk what you do.
So call it what you do.
I like to personify the brand
… So you charlie the bikemonger
In my town there is a company called “jesters”… Fancy dress, party stuff, juggling supplies, no
I like the idea of “tell folk what you do” but its so anal. I would rather call the company “w4nking dogs ltd” or indeed “whinycockbag” as its a bit specialised.
Three letters its a bit boring.
There are some great ideas here and I am sure I will have that light bulb moment soon.
Got any rivers or hills or something like that close by? If you were in the Black Mtns you could be called Lord Herefords Knob Systems Ltd. Or maybe Sugarloaf Systems might be better…