It’s made of metal, that must justify the price tag!
Titanium, actually, so it’s always going to be expensive. All that circuitry is just pretty patterns, adds nothing to the functionality, as far as I can see.
I’ve got one G-Shock, with an analogue display and supplementary digital display, but the bloody thing gains about a minute a week, and can’t be regulated, plus you have to sit with a thumbnail holding down a stupid little button to make the hands go round and round and round and round and round while one’s soul dies bit by little bit, minutes of one’s life that you can never get back.
Cost me £75, too. 🙁