sorry – who’s chris king?
He makes shiny yet overpriced bike bits, Aleigh. Things like hubs, headsets and bottom brackets. The owners of this expensive stuff like to think it’s the best, and that they are somehow special, and superior, for owning such stuff. They also think that placing Chris King components on their bikes makes them look more intelligent. When they are told that other stuff is just as good, and much better value for money, they go all funny.
(Runs very fast, and hides..)