Logos

What’s with all the logos on parts and clothes? I’m not a fan of huge logos on my clothes, sometimes it’s unavoidable on things like trainers and jeans but I wouldn’t wear a sweater with a huge logo for who made it across the front.
Bike, part and clothing manufacturers seem mad keen to plaster logos as large as possible over every thing and usually they are not removable, sometimes I feel like a walking advert.

Am I alone or are they over doing it?

Thing about logos is that they’re dirt cheap to design, couple of minutes with Paint and bob’s yer uncle. So any ful can put one together, and does.

I lernt that hear on STW.

just checked and the only visible logos I’m wearing are tiny little Merrill orange circles on the tabs on my shoes.

I understand why people do it, I just don’t buy into it.

i have a t shirt with a big cinelli logo on. from CTBM

i thought it was a subtle nod to people that i ride bikes etc. My mates thought it was a congestion charging parody!! bloody heathens.

wouldn’t wear a nike tick though….

The only obvious logo on my person right now are the nike Swoosh’s on my 6.0 (radtothepowerofmax) trainers and an alpkit thing on my jeans back pocket. You will find a small casio on my watch if you look hard enough.

Just thinking about it I have no visible logos on me a the minute, if I take my jumper off the T shirt I am wearing has a big carhartt Logo made up of pictures of robots I think, 90% of people couldn’t actually Identify the brand from it I reckon…

It’s not actually Very dificult to be “Brandless” in your day to day clothing but normally wearing branded clothing goes beyond simply turning yourself into a “Walking Advert” as you put it…

In Marketing BS it’s often the case that something about a brand/company image and/or their product semantics appeals to you, you identify with the Brand in some way and are effectivly displaying a sign of your identification with said brand….

And you paid for the Privilege You Mug!!!

If it really upsets you that much why not just shop at M&S with all the other old Giffers….

So being young means being a billboard eh?

i de-logo as much as i can if i buy the product

No of course not, there are plenty of grownups who can get through the day without whinging over the odd “Swoosh” on their foot/Chest/leg and the world is full young people also complaining about things that really don’t matter, so you’ve got plnty in common with “Da Yoofs”..

Of course being a Curmudgeon mean actively looking for pointless topics to vent your spleen about…

But just to summarise:

You dislike wearing Branded clothing… So don’t wear branded clothing…

End of topic?

wouldn’t wear a nike tick though….

ditto. wouldn’t wear Levi either.

Now what’s with Cube bikes recently? They’re a bit “in your face” these days, with their own branding plus making sure the entire world knows what wheels/tyres you’ve got, like a rolling advert.

One of the funniest videos ever..

Personally, I love logos. I’m a bit of a brand whore though, so am quite particular…

I have lots of tiny Howies logos on me today 😳

Big lettering seems to be, erm, big for bikes in 2011. Especially on wheelsets.

Hope that trend doesn’t last.

I do my utmost not to have clothes with logos.

I remove all that is feasable from bikes – those ugly stickers on rims and forks go straight away

Plain white T – check
Logoless Primark ripped jeans – check
Spanky new Vans ankle boots with orange logos – 😳

Logos are fine so long as they’re orange.

Crane Sports

Logos are people too.

http://www.movieweb.com/movie/logorama/short-film

Thing about logos is that they’re dirt cheap to design, couple of minutes with Paint and bob’s yer uncle. So any ful can put one together, and does.

Looking around a bike stuff, I think this is actually true…

Easy to avoid stuff with large logo’s but can’t be bothered to spend time deleting or hiding small manufacturers logo’s.

I have seen some awful logo’s, I reckon good logo’s and design is not that easy. Have a look at the Rapha -v-Torm thread on Road.CC

I remove all that is feasable from bikes – those ugly stickers on rims and forks go straight away

The irony is, the more you do this, the more people know what it is.

I.e. the ragleys. Glorious example of clever ‘anti branding but actually marketing genius branding’. By NOT putting logo’s on (user option) it can only be a Ragley.

Are you saying all logos are ugly because they are logos or just artistically you don’t like any typefaces and images?

No, a lot of bike industry logos and branding is bobbins, compared with other products. Have a look at what cyclists wear; bloody awful designs and styles. If you want to see truly badly dressed people, go to any trail centre any weekend. Horrific. I’ve seen overweight middle aged men, in LYCRA, ffs! 😯 That’s not what such a wonderful material was invented for. Not nice at all.

I find it amusing that in their attempts to make cycling ‘cool’, many companies actually achieve the opposite, and make the image of cycling even more spoddy than it already was.

TBC – me? I just hate the tacky logos all over my bikes. When its stickers that can be peeled off they are. So my rims are just plain, a couple of the bikes the fork legs are plain. Plain single colour pain schemes are so much classier