Actually, it should all depend who you bought it from – EU companies with sales to the UK of over £70k need to be registered to collect VAT on behalf of HMRC – this is for goods of UNDER £135 value. Goods over £135 value should have the VAT collected at point of delivery….
The duty, if applicable, thing is nice and clear (!) too – goods under €22 are duty and vat free regardless of where made, but only until July 31st. Up to €150 is duty free but will pay VAT on delivery unless already collected by the store as they’re over £70k sales to the UK. Over €150 value should attract both VAT and duty, and is over the €150/£135 threshold above.
To add into confusion, the rules around the banding going UK to EU are different….
Soooo – nice and straight forward, yeah?
The real pain in the arse, if the carrier does decide to charge you, is that they probably don’t have a clue what it is you’ve bought and what commodity code and hence duty rate should be applied. But even then, it’s the handling and other charges they add that are the real killer..