Find a brand that fits your foot basically.
Don’t find a brand, find a specific shoe!
Got back into running in January and got a gait analysis because the Salomon XAs I used to (quite happily) run in started ripping up my arches. After a god couple of hours of analysis, trying different shoes and chatting about the biomechanics, I ended up in Saucony Xodus trail shoes.
6 months of abuse later, back to the same shop for another analysis as the Xodus were starting to wear out and with an Ultra entry in the pipeline I needed something lighter and less bulky. Stepped onto the treadmill and started jogging, only for the shop manager (who is, admittedly, a mate) to watch in confusion, from different angles, for a good ten minutes. In 6 months, my gait has changed completely, without planning, without concious effort. I’ve gone from hypermobile with a normal heel strike to a more stable neutral mid-forefoot strike. So the shoes I would have bought, Saucony Peregrine, had I just gone off-the-peg, wouldn’t have worked for me – and definitely didn’t, when I tried them the second time round.
If you’re thinking of trying minimalist shoes, look for places that specialise in that type of running, go visit, and spend a bit of time. They work with certain gait patterns, and same as with any shoe, you can do more harm than good if you try and force yourself to ‘learn’ that gait.
And emsz – if you say “you don’t get injured, really”, you’re very lucky! I’ve had ankle, knee, back and hip problems for a few years, it’s only regular running with a shoe that fits well that’s helped me work my way from 5k’s to a mountain 50 miler in 8 months.