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[Closed] More clever advertising that I don't understand...

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This might be a total digression...

TeeJ do you have an opinion on Nestle?


 
Posted : 15/06/2012 11:51 pm
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Sorry guys

right - obsessive arguing - I must stop. I can feel the banhammer


 
Posted : 15/06/2012 11:54 pm
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he definitely wasn't attracted by either the packaging or the price

Or the [b]P[/b]roduct.

Is that a full house?


 
Posted : 15/06/2012 11:55 pm
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TJ, [url= http://singletrackworld.com/forum/topic/more-clever-advertising-that-i-dont-understand/page/4#post-3890711 ]answers please.[/url], hate to think you were ignoring the tricky questions.


 
Posted : 15/06/2012 11:56 pm
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Sorry guys

right - obsessive arguing - I must stop. I can feel the banhammer

I have been warned off.

Don - I asked for one round up of questions yo wanted answered and then answered them. Now you want more

You will never accept the veracity in what I say. Yo will continue to tell me I behave in a way I know I do not


 
Posted : 16/06/2012 12:00 am
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I have been warned off.

The moderated defence??


 
Posted : 16/06/2012 12:02 am
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***** hamsters... you pissed after watching the footy too?


 
Posted : 16/06/2012 12:03 am
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Don - I asked for one round up of questions yo wanted answered and then answered them. Now you want more

It's an earlier, if you don't want to answer it, it's no skin off my nose.
Accept the fact that marketing is all around you and almost all the purchasing decisions you make, from the motorbike you ride to the petrol station you buy your petrol from, from the products you repeat buy to the ones you reject are all products of marketing. No product gets to your hands without going through the marketing machine.
You buy your energy from a particular energy company because of marketing or risk being over charged or under serviced.
But if you feel you can ignore this then you really are special. Especially when you put such faith in Hope hubs, Wikipedia, Google and Killfile. 😉
*makes mental note of avoidance strategy*


 
Posted : 16/06/2012 12:09 am
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http://singletrackworld.com/forum/topic/clever-logo-well-i-thought-so-anyway/page/49

If we learn anything from history...


 
Posted : 16/06/2012 12:12 am
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You know what? I wish I wasn't influenced by marketing. I don't like the idea that there's someone cleverer than me that can influence me.

So I avoid it.

But.

I only buy Heinz beans. And think Patagonia clothes are ace. I'm totally influenced by marketing.

If you said that you hate the idea of marketing and actively avoid it Teej, no-one would disagree with you. But I think it's pretty impossible to avoid it and not be influenced in a psoitive way, een if you don't want to.


 
Posted : 16/06/2012 12:16 am
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Jesus christ, I'm also writing posts like [s]Solo[/s] or [s]Single_tracker[/s] someone.


 
Posted : 16/06/2012 12:21 am
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Colonel - you've got just Edit 🙂
2 more days
Before you must 😉

Offer yourself up for, the ultimate sacrifice.


 
Posted : 16/06/2012 12:24 am
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TandemJeremy - Member

What other questions do yo want me to answer Don that I have not? Give me them and I will do one final post answering them

Which I did.

What you seem unable or unwilling to understand is that it is possible to live a different lifestyle to you - one where marketing is virtually irrelevant. I buy what I buy on the basis of need based on what something is - not what it is marketed as.

Why you have the arrogance to tell me that I behave in a way I know I do not astounds me. Just accept my motivations are different to yours

But I think it's pretty impossible to avoid it and not be influenced in a psoitive way,

I beg to differ. Its perfectly possible to reduce its pernicious influence to a minimum by concentrating on need not want and matching the qualities you need with the qualities of the objects on offer.


 
Posted : 16/06/2012 12:27 am
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He's like a haiku yoda innit.

I'll risk being on his pro-milk naughty list.


 
Posted : 16/06/2012 12:27 am
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TeeJ - I ask in order to understand... when You want to buy something, do you research it or just walk into a shop and buy?


 
Posted : 16/06/2012 12:31 am
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virtually irrelevant

so not free from
Just accept my motivations are different to yours

we do but as you say you can make it virtually irrelevant but no one can actually ignore it all not even you [ or I ] though we try.

I never buy nestle and I would not take it if it was free....would you buy it?

Nothing to do with their products they might be intrinsically brilliant but they are not a nice company IMHO - I know this because some people told me [marketed the idea] they were bad etc.

We all get your point we just dont get why you need to be so extreme when you make your points.


 
Posted : 16/06/2012 12:33 am
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I buy what I buy on the basis of need based on what something is

What a product is, is decided by the product development team. In most companies they will be part of the marketing department...


 
Posted : 16/06/2012 12:33 am
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I buy what I buy on the basis of need based on what something is - not what it is marketed as.

How do you know what something is before you have bought it? That would appear to be the point of arrogance.
You still haven't told me which energy supplier you use nor why you have chosen that supplier.
Why did you choose Killfile over other similar products?
Why do you use the term Google instead of search or look for?
I am perfectly happy to accept that people have different motivations to me, but when someone tells me they can breathe under water I am going to ask them to demonstrate and convince me before I can accept the idea.
You haven't convinced me TJ and that's not arrogance.


 
Posted : 16/06/2012 12:35 am
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The Southern Yeti - Member

TeeJ - I ask in order to understand... when You want to buy something, do you research it or just walk into a shop and buy?

depends on what and when and why I am buying it. I usually have good idea of the qualities I seek and look for something to match that

Junkyard I have consistently qualified it in that way as obviously 100% is very hard to achieve in any field


 
Posted : 16/06/2012 12:40 am
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The fundamental question TJ, is your claim to reject and resist marketing when you don't even know what marketing encompasses.
For someone who claims to be intelligent, that's quite sad.
Do a bit of research on the 4Ps to begin with and then come back and tell us how your buying decisions are not affected (this was one of the first questions you elected to ignore on a previous page).


 
Posted : 16/06/2012 12:44 am
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brooess

what something is is simply what it is. washing u liquid is washing up liquid. the marketing dept may make it green or smell of flowers but it remains washing-up liquid. all the thing the market dept do to it make no difference to my decision

How do you know what something is before you have bought it?

read the label? Look at it? research beforehand?

You still haven't told me which energy supplier you use nor why you have chosen that supplier.

Scottish power / scottish gas, no choice when I took out the contracts, never bothered to change. not interested in the marketing - could even be to my detriment on that. I don't care


 
Posted : 16/06/2012 12:46 am
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read the label? Look at it? research beforehand?

And where doesn't marketing come into that?
Scottish power / scottish gas, no choice when I took out the contracts, never bothered to change

And you're quite happy to follow your ideas, even if that means you're paying too much, receiving a poor service or even missing out on alternatives. As you say Iberdrola are prefectly happy for you to live in your ignorance. ¡Viva España!
It's all part of marketing, getting the information into your sweaty mitts, it's marketing.
Embrace it, read it, digest it and then make informed decisions from it. It's not the enemy, it's your friend. 😆


 
Posted : 16/06/2012 12:50 am
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And you're quite happy to follow your ideas, even if that means you're paying too much, receiving a poor service or even missing out on alternatives.

No - again you fail to understand. I just don't care at all

And where doesn't marketing come into that?
It gets in the way and makes it harder to do this. Hence marketing has a negative effect on me generally.


 
Posted : 16/06/2012 12:54 am
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And yet you'll still try to claim that it is I who doesn't understand marketing. 😆


 
Posted : 16/06/2012 12:56 am
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And yet you'll still try to claim that it is I who doesn't understand marketing

where did I say that? I didn't.

You simply seem unable to understand that some people like me do not follow the path you do.


 
Posted : 16/06/2012 1:01 am
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Huh, how can anyone who buys stuff claim not to be affected by marketing? Marketing is not just about getting you to buy stuff you don't want but also connecting interested buyers with products they want. If I develop a bike that is strong, light and cheap, presumably you want to know about this and you might be interested in buying one? What else is this if not marketing?


 
Posted : 16/06/2012 7:03 am
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Can we all just accept that it's a matter of semantics. What TJ understands the word "marketing" to mean is entirely different to what the rest of the free-thinking world understands it to mean. As a result everyone can keep arguing forever with the cast-iron belief that they are correct.

Simple question TJ. You mentioned washing up liquid. Scenario: you've run out of washing up liquid. The local shop has 3 brands, all green, all in similar shaped bottles, all smelling the same, all similar consistency, same quantity of product in each bottle, each proven to be no better or no worse than the other, and priced at £1.00, £2.00 and £2.50. Which one do you buy?


 
Posted : 16/06/2012 7:43 am
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Which one do you buy?

The one with the intrinsic quality.
You'll not get an answer as TJ has his point of view that will have to be defended to the death.
He has mentioned that he doesn't actuallly know what is involved in marketing yet is immune to its activities. That in itself is quite incredible.


 
Posted : 16/06/2012 7:45 am
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Ahh, but how would you know about the intrinsic quality? Peer-reviewed scientific study is about the only non-marketing way I can think of, but then how would you choose between Detergents Monthly and Journal Of Applied Surfactant Technology?


 
Posted : 16/06/2012 8:08 am
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Ahh, but how would you know about the intrinsic quality?

You do understand the phenomenon that is TJ, don't you? 😀


 
Posted : 16/06/2012 8:13 am
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My question still stands though. I don't see how it can be answered without proving to be the tiniest little bit susceptible to "marketing" on the one hand, or appearing to be a complete buffoon on the other.


 
Posted : 16/06/2012 8:28 am
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If I develop a bike that is strong, light and cheap, presumably you want to know about this and you might be interested in buying one?

Nope - I have all the bikes I want and need. I very much doubt I will ever buy another and certainly never a new one

Flying ox - If you look I do qualify it with virtually almost etc. To be 100% immune is of course very difficult.

What TJ understands the word "marketing" to mean is entirely different to what the rest of the free-thinking world understands it to mean.

On a previous thread I asked for definitions and got such a broad range of views - from folk who think compulsory labelling and word of mouth is marketing to those who gave a much tighter definition. Oh - and most of the definitions were gobbledegook as well

I have had people claim Scotland is a brand, the NHS is a brand - if yo draw your definition that widely then of course everything becomes marketing but to most folk a definition drawn that widely is bobbins
some folk on here claim all the products qualities are decided by marketing 0- including the fact washing up liquid contains detergent

ah well - off to ride bikes in the rain. You faith in marketing is touching


 
Posted : 16/06/2012 8:30 am
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TJ - why do you favour Alfine over derailleurs? Do you still have an io ID?


 
Posted : 16/06/2012 8:38 am
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Maybe, but you specifically state that nothing the washing up liquid company's marketing department does would influence your decision. I beg to differ. Which one would you buy?


 
Posted : 16/06/2012 8:39 am
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Forgive me if someone has already said this, I haven't read the whole thread, but isn't the little orange turd supposed to be a flame?


 
Posted : 16/06/2012 8:40 am
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Alistair - I don't - the alfine has its qualities as do dérailleurs

the IOID was an insurance replacement - to replace my commuter. its qualities matched what I wanted for that purpose


 
Posted : 16/06/2012 8:40 am
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🙂 of course, because mountain bike and mountain biking aren't the product of some of the biggest cycle marketing campaigns ever! Without marketing, it would still be a few blokes clunking down a hill in cali somewhere woildn't it?


 
Posted : 16/06/2012 8:41 am
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some folk on here claim all the products qualities are decided by marketing

No one has claimed that.
Whether these products make it to market and into your sweaty little hands, however, is. 😉


 
Posted : 16/06/2012 8:45 am
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Fair enough, but the principle is clear enough in that marketing is not a malicious endeavour. Whether these be bikes built in a shed, Chinese knock-offs, soft drinks manufacturers, hog roast stalls, safety razors, classifieds listings, coffee, supermarket's own paracetamol, and so on, we are all part of the marketing process to some extent. Marketing is not about being prey to conniving brand managers and advertising agencies, but about how to tell someone about a product and how to get it to them. Just because we might choose not to buy a lot of stuff and we're wary of the centrality of consumerism in our society, do not mean we do not engage in the marketing process. By definition we do if we buy stuff.


 
Posted : 16/06/2012 8:45 am
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How did you learn about its qualities and what made you change to it? Did you pick it at random from all the other unmarked cardboard boxes?


 
Posted : 16/06/2012 8:46 am
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.


 
Posted : 16/06/2012 8:47 am
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the IOID was an insurance replacement - to replace my commuter. its qualities matched what I wanted for that purpose

Did the insurance company just send you an IOID, or did you choose it? Were there no other bikes on the planet with the same qualities, and if not, how did you know? If there were, why an IOID over the others?


 
Posted : 16/06/2012 8:48 am
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I have consistently qualified it in that way as obviously 100% is very hard to achieve in any field

marketing has bugger all influence on me. You keep claiming it has influence on me - I know it does not. Some of us are not gullible fools, some of us can see thru the bullshit.

http://singletrackworld.com/forum/topic/more-clever-advertising-that-i-dont-understand/page/2#post-3890222

Why you folk who have never met me believe you can tell me how I behave and react to things show a huge arrogance. I know myself, I know how I act and react and I know marketing has bugger all influence on me.

http://singletrackworld.com/forum/topic/more-clever-advertising-that-i-dont-understand/page/2#post-3890356
Other qualities as well - but eh qualities that are intrinsic in the product not anything that is affected by marketing.

http://singletrackworld.com/forum/topic/more-clever-advertising-that-i-dont-understand/page/2#post-3890370

I have only got to Page 2 of 5 sI am sure it continued till that post [ you are going to trawl your own posts to find something and I wish you luck but it was clear what you were saying..you were free of marketting and we were arrogant and patronising to suggest you were not. You appear to accept our view that you are influenced though I am sure there is a special Ninja TJ argument move you will now pull to deny this

Had you qualified it as such we could have avoided most of this.
I shall leave you to claim I am being personal, misrepresenting your quotes, telling me you never said what i have quoted etc that and all the other usual stuff you do when you TJ an argument.


 
Posted : 16/06/2012 8:50 am
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Just ignore him, chaps. This pathetic clinging to a point that is entirely untenable is just TJ trolling. It must be. The alternative is just too horrid a thought.


 
Posted : 16/06/2012 8:50 am
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I am deeply interested in this little piece of marketing advice.
[url= http://singletrackworld.com/forum/topic/business-name-idea#post-3884450 ]http://singletrackworld.com/forum/topic/business-name-idea#post-3884450[/url]
Why is a simple, descriptive name important?
[url= http://singletrackworld.com/forum/topic/putoline-chain-wax-report ]Crazy marketing skillz too.[/url]


 
Posted : 16/06/2012 8:56 am
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