I used to work for a radio station. Prizes tended to be donated by companies looking for exposure so didnt cost us money and attracted listeners so we gave away lots however most comps had surprisingly few entrants as most people think “it will never be me…” I enter quite a few because of this, won some 5.10s recently…
I have always wondered this about certain prize draws – does everyone think “there’ll be no point entering”, so you actually have quite a good chance.
My wife rang a local radio station once to get into a free prize draw at a ‘rat pack’ tribute evening with dinner & booze in the local area & was amazed when she got a call, saying she’d been picked.
It ended up being a great night out (although probably not as good as a 2 week skiing holiday or £17k cash as above!!)
I’ve entered one of the gadget show text things to win tons of gadget stuff, most of which I imagine would go on ebay…..and I also entered a competition to win a restored car (can’t remember what it was now – might have been a 911) that was on Fifth Gear, I think….