For a long time I have thought that YouTube/insta etc should pay the content creators based on the carbon footprints of their content.
Flying to the US to review a car? No money.
Flying to just review a planes first class offerings, pffft! You owe us money.
Travelling around the world to see hotels from $1 to $ 1000000 a night? You guessed it (though Mr Beast would be paid more for the charity vids he does).