Home Forums Chat Forum Clever logo… (well I thought so anyway)

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  • Clever logo… (well I thought so anyway)
  • donsimon
    Free Member

    odd that when times are hard it is one of the first things the cut. Marketing and advertising and all that guff.

    Which could be one of the most short sighted strategies possible, but who can account for the decisions made by these MBA numpties, generally the first budget to be cut is training though.

    Junkyard
    Free Member

    glith thingy

    TandemJeremy
    Free Member

    Mountainmutant / toys – I am confused by your last posts

    binners
    Full Member

    nedrapier
    Full Member

    A misspelt swear-word, in capitals. Doesn’t get any better than that! Couldn’t have done it deliberately if I’d tried.

    Branding = everything you perceive about a company, all your prejudices, comfort factors, conscious and subconscious.

    Junkyard, maybe Garmin could have been just as successful paying slightly less to a design house for a logo, but who knows how much extra stuff they’ll sell because of the subconsious seed of thought, sown by the logo that makes people think: “Ah, Garmin, they know which way is north.”

    TandemJeremy
    Free Member

    Buy marlboro turn gay?

    binners
    Full Member

    TandemJeremy
    Free Member

    can we get this to 500 posts Binners?
    any more shiboliths to slay

    binners
    Full Member

    sturmey
    Free Member

    To be honest the Garmin logo even when pointed out means nothing to me, I see it as a blue triangle thats it it says nothing to me.I own one because I read some reviews looked at the features compared the price and based my purchase on these.

    donsimon
    Free Member

    I still want an egg, coz that’s all I can afford. 🙁

    binners
    Full Member

    TandemJeremy
    Free Member

    sturmey – no you did not – apparently you bought it because of the branding. None of us apparently have any free will

    CharlieMungus
    Free Member

    M6TTF – afraid not old son. I buy for what things are not for what they are branded / marketed as. the object is not the referent

    How do you come to know of them? If you want to buy a fizzy drink, do you read FizzyDrinkWorld or do you read the label of every fizzy drink or pick up one which is familiar?

    binners
    Full Member

    binners
    Full Member

    Junkyard
    Free Member

    you read the label of every fizzy drink or pick up one which is familiar?

    perhaps he has tasted a variety and chooses one that tastes nice…it sounds a radical approach but hey who knows

    TandemJeremy
    Free Member

    I buy the fizzy drink that has the flavour i want at that time – it varies greatly which one I buy

    I buy it for what it is. Do I want caffeinated or not? Orange or mango flavour. whats the price?

    This is clearly a very difficult concept for some of you to understand. some of us do this. we buy for what things are

    DenDennis
    Free Member

    TJ- come on, you’re verging on the hysterical now, bro!

    CharlieMungus
    Free Member

    I buy the fizzy drink that has the flavour i want at that time – it varies greatly which one I buy

    But how do you know which one has the flavour you want?

    You buy things for what they are, but how do you know what they are until you try them (or read a review)?

    binners
    Full Member

    donsimon
    Free Member

    TandemJeremy – Member

    sturmey – no you did not – apparently you bought it because of the branding. None of us apparently have any free will
    Posted 4 minutes ago # Report-Post

    And this is the B&W world according to Tandem, gotta love it.
    Erm, no, Um, I need a drink, but which one, Um bongo!! Which tropical drink could I have to go with the eggs?

    M6TTF
    Free Member

    M6TTF – afraid not old son. I buy for what things are not for what they are branded / marketed as. the object is not the referent

    I can confidently say at some level branding has influenced your decision, unless you are data from star trek. You just don’t realise it.

    Junkyard
    Free Member

    taste buds ?

    how do you know what they are until you try them

    you dont

    And this is the B&W world according to Tandem, gotta love it.

    there are plenty of folk giving the opposite view but you dont seem to be accusing them of this b & w view

    binners
    Full Member

    donsimon
    Free Member

    taste buds ?

    Market researchers define that the product will keep a certain level of the market happy.
    Marketing will work to ensure that you keep coming back, depending on the product, of course.

    toys19
    Free Member

    Teej, my last post was to alleviate the boredom.

    CharlieMungus
    Free Member

    I assume taste buds, is the response to me. But on that basis you would never try any thing new. My point is how do you decide whether or not to try a new product, or which of a range of new items to try?

    TJ you admit yourself that you came here becomes someone recommended it to you. You got marketted. Someone credible made recommendation.

    toys19
    Free Member

    This thread is making me thirsty.

    Junkyard
    Free Member

    binners
    Full Member

    CharlieMungus
    Free Member

    how do you know what they are until you try them

    you dont

    Exactly! so what makes you want to try them?

    Junkyard
    Free Member

    advice from a mate is not marketing it is a genuine unpaid for opinion. you may as well call a review marketing rather than an opinion.
    I dont drink fizzy drinks so nothing actually but hypothetically
    Flavour – is it a fruit /flavour I like?

    Price will I pay it?
    pretty much it I assume.

    TandemJeremy
    Free Member

    It clearly is a bit hard for you to understand M6TTF.

    On the soft drinks. Mostly they say on them what they are but anyway over the years I have tried most available, I know which ones I like and which ones I don’t.

    so – I go into the shop and think – thirsty I’ll have a drink and I buy the one that I feel like drinking based on what it is.

    Really – you are so wrapped up in the idea that branding works with everyone all teh time and is all pervasive that you seem unable to understand that there is another way of thinking and working that involves actively discounting the branding and looking beyond that at what it is.

    binners
    Full Member

    COOL! My own bill of rights 😀 Cheers Junkyard! That’s now my desktop

    donsimon
    Free Member

    there are plenty of folk giving the opposite view but you dont seem to be accusing them of this b & w view

    I think I’ve said that already.

    CharlieMungus
    Free Member

    advice from a mate is not marketing it is a genuine unpaid for opinion.

    No, but it demonstrates that when TJ hears a recommendation from someone credible, he acts upon it. That’s how some folks do their marketing.

    Other folks might even call what happened to TJ ‘Word of Mouth’ that’s another marketing strategy.

    binners
    Full Member

    TandemJeremy
    Free Member

    toys – sound. I wondered if the re was a point I missed

    CharlieMungus – Member

    I assume taste buds, is the response to me. But on that basis you would never try any thing new. My point is how do you decide whether or not to try a new product, or which of a range of new items to try? simple – I try new things when I see them if I am in the mood.

    TJ you admit yourself that you came here becomes someone recommended it to you. You got marketted. Someone credible made recommendation.

    that is so weak – that is not marketing

    You sound like Mr “everything comes from India”

    CharlieMungus
    Free Member

    On the soft drinks. Mostly they say on them what they are but anyway over the years I have tried most available

    And others you haven’t, was this discrimination based on their contents? Did you read the ingredients of them all?

    so – I go into the shop and think – thirsty I’ll have a drink and I buy the one that I feel like drinking based on what it is.

    Like a cool refreshing drink? or perhaps a totally tropical taste?

    Really – you are so wrapped up in the idea that branding works with everyone all teh time and is all pervasive that you seem unable to understand that there is another way of thinking and working that involves actively discounting the branding and looking beyond that at what it is

    No

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