What you did there.  I see it.

ok I never knew this

Considering many people subscribed to support the magazine (even if they don’t read it from cover to cover) it seems a bit of a waste of resources to differentiate users further. Is this is pre-cursor to yet more content hidden away behind subscriber paywalls?

To be honest I think I’d have preferred it if the money was spent on content or fixing the problem where posts take 2 minutes to complete after hitting submit.

Teal? surely duck egg blue?

I only do it to get the black logo, so it worked on me.

Considering many people subscribed to support the magazine (even if they don’t read it from cover to cover) it seems a bit of a waste of resources to differentiate users further.

This isn’t a new thing, it was done absolutely ages ago.

it seems a bit of a waste of resources to differentiate users further.

I can’t imagine having a different coloured icon depending on membership category uses many (if any) resources?  I’m maybe being a bit naive as I’m not in IT, but surely once the code is written to allocate the icon to a membership category it happens automatically?

 Is this is pre-cursor to yet more content hidden away behind subscriber paywalls?

As the colours have been there for yonks, it seems not.

It will be Avatars next 🙂

I can’t imagine having a different coloured icon depending on membership category uses many (if any) resources?  I’m maybe being a bit naive as I’m not in IT, but surely once the code is written to allocate the icon to a membership category it happens automatically?

They pay someone 6 figures to individually colour in each one.

On a really expensive Mac.

They pay someone 6 figures to individually colour in each one.

Someone has to pay for Binners Greggs habit.

I can’t imagine having a different coloured icon depending on membership category uses many (if any) resources?  I’m maybe being a bit naive as I’m not in IT, but surely once the code is written to allocate the icon to a membership category it happens automatically?

The tech team have to colour in each one individually before the post shows up. This also explains the delay after posting.

Yeah, but it’s not the time it takes the tech team to do the colouring in that is the real waste of resources, it is the fact that they use fresh hamster blood to get that perfect shade of red. Every time a “print and digital” subscriber posts, a hamster dies, leaving less to power the servers hence the delay in actual posting.

I can’t imagine having a different coloured icon depending on membership category uses many (if any) resources?  I’m maybe being a bit naive as I’m not in IT, but surely once the code is written to allocate the icon to a membership category it happens automatically?

It still takes time to plan, implement, test, roll out to production. No one works for free so this is money pissed down the drain by a company which – genuinely no offence intended – has reminded its subscribers multiple times over the last ten years of the precarious financial state of the publishing industry outside of Murdoch’s pet favourites.

So it doesn’t bring anything but simply serves to drive a wedge between subscribers and staff. Genuinely don’t see the point.