Found it really difficult to find decent info on it 🙁
It’s been pulled together very last minute. Sweetspot (the previous organisers) went into administration last year; the 2022 cancellation of the last 3 days of the Men’s Tour of Britain due to the death of the Queen cost them shedloads of money, there were a lot of unpaid bills and I don’t think the riders from the 2023 race ever got their prize money. Then after that race in September 2023, they folded.
British Cycling set up a sort of subsidiary company called British Cycling Events which has now taken on the Women’s ToB, Men’s ToB and also the National Road Race Championships. They may have other National Champs (XC/DH etc) as well, not sure about that.
But it was a proper race against time to revive the Women’s Tour. It fell out of the UCI calendar in November/December 2023 so a lot of the Pro-Conti teams made other plans, then it got put back in in about February plus there’s been the work with councils, sponsors, police etc to get a route together in a timeframe of about 3 months. Normally, this will have been on the back burner for 12 months of background discussions, route recces etc and then another 8 months of full prep.
Although this is all fairly local around North Wales and the north west, it at least keeps logistics a bit easier and cheaper but the plan is definitely to grow the event up to a 6-day and a wider geographical spread.