I can see both sides… But I reckon if you can’t make a £3000 bike without fitting disaster tyres then you can’t make a £3000 bike full stop. And there’s other cuts they could make, but they probably think they play less well, they’ve done the XT mech thing frinstance so people say “Look! XT!”
But you’re right, it can make sense to scrimp on the contact points since folk often replace them anyway (I’ve bought all my Butchers off Ebay as people remove them untried from new bikes- they’re brilliant tyres but they want to fit what they know)
I can’t fairly compare the wheels as I’ve no time on quality 29ers, maybe they were a weak build or maybe you just need to spend more to get stiffness out of big wheels, no idea. It was a pretty fresh bike so I don’t think it was just beat up, but you never know.
Looking around the demo at some other bikes the spec just felt poor. It’s not a straight comparison, but Whyte’s 129 is only £2000… it had cheaper but still quality suspension, and I think slightly cheaper brakes but everything else I spotted was as good or better, and it came with a bloomin reverb! Then again the suspension build on the Orange is proper no-compromise excellent.