Was chatting to my brother earlier about a couple of new trailers and since most of the ones we watched are poor (*), we ended up talking about great ones…
(* not that the film will be poor, but the trailer was)
A good trailer’s a great wee film in its own right and there’s been some crackers in the last few years… I propose:
[video]https://www.youtube.com/watch?v=sGbxmsDFVnE[/video]
It’s pure distilled Star Wars, you know within about 2 seconds what you’re watching, it does a ridiculous amount of scene setting without just telling you the plot or dumping you with a ton of explanation (see: Dark Tower), it’s got flawless music and it hits every beat of it… Just beautifully done really. It made me want to punch the air or hug someone. And it even included some misdirection to drive the fans mad
And this blew my mind as a kid (and something I don’t think i’ve ever seen done again- back to the future 2 ended, on the VHS release, with the trailer for bttf 3. Which was AWESOME.
[video]https://www.youtube.com/watch?v=RW8byynrL9w[/video]