MegaSack DRAW - This year's winner is user - rgwb
We will be in touch
Doing a project for kids at school re. logo design
I am trying to guage opinion of "popular" logos.
Whats yours and why? Post a pic please 🙂
Fedex with the arrow in the text is quite cool
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Some other good ones here
http://www.logodesignlove.com/negative-space-logo-design
Never noticed that Grumm 🙂
cheers
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designed to be popular and to appeal to a global market and yet it sucks bigtime. What went wrong? Discuss.
that is the logo that i use as a bad design - its what can only be described as shite!
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even Mrs Cb knows what this means..............
Italian clothes folk A-Style
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Rob: I believe that is the technical term...
There seems to be loads of companies using a variation of this
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the ibis logo second the spesh logosimple but looks class!!
orange?? or orange the mobile company very simple but insatntly know what it is!
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Clean, distinctive and only on sale for 6 more hours.
Interesting site:
[url] http://best-ad.blogspot.com/2008/08/evolution-of-logos.html [/url]
Edit:
FWIW It's arguably more 'branding' than 'logos' .. but the cigarette manufacturers' work over the past decade or so is interesting to study.
ie. Since they've clocked greater and greater advertising restrictions.
The zenith has become (in certain circumstances) that a single colour is all that is needed: Red=Marlboro, Purple=Silk Cut)
Morally questionable? Sure. Clever? Absolutely.
Firefox
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I like the logo more than the music:
[img] http://mort.wrzuta.pl/sr/d/8fFwpoNsRwn/iron_maiden_logo [/img]
and this one seems to have lasted well:
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keep em coming and thankyou 🙂
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Not really a 'favourite', but an interesting example that transcends languages across the globe and is such a good logo they keep it despite it being a byword for US imperialism and crap burgers.
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Again, not a 'favourite', but a good example of a symbol that has been used for as long as humans have existed. Cave paintings, tribal art, etc. It's a protector, agressor, sign of power.
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I can't stand their products*, but the logo's great:
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* The iPhone's OK.
A real classic:
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The Ducati logo brilliant, strong & simple
The Ducati logo brilliant, strong & simple
Can't be that good can it...I wouldn't have had a clue what it was only that you said it. And I know what a Ducati is...obviously they haven't worked hard enough at the logo.
Unlike say, thinking about logos that don't have the company name, but you know immediately who they are, I suppose car companies are strong, but maybe only because we see them every day e.g.
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Like this one though...especially the Windows Vista - a mishmash of a "reliable" and unreliable brand!!
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I've always liked this one
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don't know why
just found out it was designed by Salvador Dali!
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Quite well known..
More of a word than a logo but the style has remained unchanged since it's conception.
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And from that, as an interesting aside, scroll down to the bottom of the page, there's an eye opener.
[url] http://www.thecoca-colacompany.com/ [/url]
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😀
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On the Coca-Cola one, doesn't the swirl follow the same contour as the original glass bottle?
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brilliantly friendly
Fedex for me, just love telling people to spot the subliminal arrow.
[img] http://media.highschoolplaybook.com/networks/Centralflorida/images/member_photos/adidas-logo_medium113757.jp g" target="_blank">http://media.highschoolplaybook.com/networks/Centralflorida/images/member_photos/adidas-logo_medium113757.jp g"/> [/img]
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da funk
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It's universally understood - as far as I know. But then so are the Merc and McDonalds and Nike ones.
gotothehills - Is the Swiss flag a logo then?
😉
Simple but easily remembered!
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Simple, classic.
WorldClassAccident - Membergotothehills - Is the Swiss flag a logo then?
Hmmm - let's play "spot the difference" 😉
your starter for 10 - The Swiss Flag:
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and your bonus for 5 "The flag of the Red Cross"
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You're right to make the link though, WCA - I think it's considered to be the case that it was the reversed out Swiss flag design that reflected the country / neutrality / founder of said organisation.
olympic rings - all that linking and teaching the world to sing and everything
gonetothehills - Well done, I wasn't sure if you would pick up on the original reference.
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total simplicity, immediately identifiable, in whatever colour and whatever background...no text needed
[i]@WCA[/i]: "Why thank you!" [doffs cap] 🙂
A degree spent watching John Smith's and Flake commercials hasn't been completely wasted then!
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Simple, Italian, cool.
Not that popular these days, but caused quite a furore in the forties.
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Also:
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LsD seems to know his stuff. All instantly recognisable logo's, and can be instantly tied to the brand in question, which presumably is the whole point of logo's.
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Orange County Choppers
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reminds me of my youth
For me the Underground logo is my favourite but there is some great ones on Grumm's link (> http://www.logodesignlove.com/negative-space-logo-design
) that I haven't seen before. Love these...
American Institute of Architects Center logo...
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Egg n Spoon logo (same day couriers)...
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Quite fond of this on a t shirt
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these because it reminds me of my skater days
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I misread the title, I thought this was about my favourite LEGO.
Always liked the Quicksilver logo
H-street!! A blast from the past there 😀
I've always liked shell
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I think a great logo needs to be simple and makes you aware of the company even without any accompanying text.
In some cases though they can become familiar just through the volume of use - eg McDonald's or Mercedes.
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This is my favourite. I think it captures perfectly the spirit of the music it represents. For me it means so much more though, it's really the representation of the time in my life when I felt most free and it never fails to make me grin. Which is often, since I have it tatooed on me 😉 Someone recognised it on Sunday's Swinley ride, which is good going since Plastikmans heyday was really about 15 years ago.
I've been reading this book by some guy who worked at saatchi and saatchi, he was saying a good logo should be recognizable from the end of a corridor. So your Nike, Shell, Mcdonalds, Ford, Cadbury etc.
Saatchi brief when they set up the agency, was to make all the stationary etc, look like that of a bank (at the time banks were respected and trusted) 15 years later they tried to buy a bank.
my favourite is coca cola love the text and the bottle.
Take another look at the 2012 Olympic logo - anything about it remind you of Bart and Lisa? 😯
Amazon - everything from A to Z
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[url= http://www.b3ta.com/features/phalliclogoawards/ ][u]I like a lot of these[/u][/url]
The shame about the London olympics one is it doesn't have any identity. The one with the O's linked up into rings is simple and creates an association between the host and the event:
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that was cheap jedi.
Julianwilspn - the maiden logo was done by steve Harris , the bassist and a trained architect. My fave logo is the British rail logo - obscenely obvious.
cullen-bay, it is my fave
my mate came up with it for me 🙂
he said he made a logo that says it all about my cycling
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Why? It represents a great age, evoking memories of Gemini, Apollo, Skylab and the Space Shuttle.
THAT and everything on the logo represents an aspect of NASA; Space, Flight and Science.
Inspiring without words...what more can you ask of a logo?
PMSL!
Mine would have to be...
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Too many bunnies, too little time!
😉
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Gaotse inspired?
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The icons of product placement, Coke and Pepsi.
With mastiles fanylion here, BR double arrow all the way.
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because BMW was founded by the merging of two aero engine manufacturers and the roundel represents the spinning of an aircraft propellors against a blue sky.
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it also lets you know the car's probably being driven by a d1ck
can't believe no-one has mentioned this...
patagonia
'cos it is an awesome depiction of the Fitzroy skyline
(must be good as quite a few folk have tried to copy it, including Peter Storm)
The 2012 Olympic logo looks like Lisa Simpson performing a blow job.
I really like the 2012 brand. Not entirely sure about the logo itself, but the brand position is great.
Marketeers - can you explain to me how Google has got by with such a crap logo? 🙂
ooOOoo - because despite what some marketing people would have you believe, a logo isn't the be all and end all. Gucci, Louis Vouitton, Rolex - just a word - no logo.
iDave - Member
ooOOoo - because despite what some marketing people would have you believe, a logo isn't the be all and end all. Gucci, Louis Vouitton, Rolex - just a word - no logo.
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Accrington Car Centre (although can't find a pic)
or
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far better than the official version.
because despite what some marketing people would have you believe, a logo isn't the be all and end all. Gucci, Louis Vouitton, Rolex - just a word - no logo.
Many people get very confused between what is a logo and what brand is.
Coca Cola have a logo. Their brand is not the logo, the logo is one tiny facet of their brand.
It is the same for every other major organisation, from Lidl to Lamborghini.
Re-reading the original question, we were also to explain [i]why[/i] weren't we.
The British Rail logo is my number 1 as it's become recognisable as 'trains' in this country.
Even though British Rail is a long defunct company, the double arrow logo is still used on roadsigns, tickets, on airport signage as the default logo of rail transport in the UK. It's as recognisably "railway" as the word "railway" itself, if not more so as even people that can't read will likely recognise it.
All that and it's basically 5 straight lines in flat colour.
My contemporaries and I believe that 'good design is what's left when nothing else can be taken away'. The BR logo is the very personification of that in my opinion.
I would die happy if in my professional life I design one logo even a fraction as good as it.
Found a good Guardian article actually:
It represents two tracks, heading in different directions, and crossed by stylised points. Ever since, it has symbolised not just British Rail or Inter-City (later InterCity without the hyphen), but the very notion of mainline rail travel. Not only has the logo been reinterpreted many times by railways bent on modernisation across the world, but in the era of gormlessly privatised railways at home, it remains the symbol for trains operated by companies of varying competence under the aegis of Network Rail.
http://www.guardian.co.uk/artanddesign/artblog/2006/dec/12/everydesignthebritishrail