Black Friday, Patagonia style – Fight the Environmental Crisis

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Black Friday, the festival of consumption, is nearly here. This frenzy of shopping is one of the most environmentally damaging days of the year, but this Black Friday and all through the festive period Patagonia is making it easier for those concerned, and those that care, to double their positive impact on the planet.

In short, if you make a donation to a grassroots environmental non-profit organisation fighting to protect our planet, Patagonia will match it, pound for pound, capping their donation at $10million. 

Donations to environmental non-profits make up a small percentage of philanthropic giving, so that is why this holiday season Patagonia is matching all donations made in support of grassroots environmental organisations through Patagonia Action Works on all donations made from 29 November (Black Friday) until 31 December 2019.

Clicking the link above allows you to browse through local none-profit / NGO’s in your area and donate.

Additionally, Patagonia are providing a platform for you to give the gift of giving and donate to an environmental protector in the name of a loved one. Donors can choose to send a digital eCard, print a card from home, or pick up a physical card in any Patagonia store in the U.S. or Europe. No purchase of Patagonia product is required for donations to be eligible for matching. That could be a really thoughtful gift for a hard-to-buy-for relative?

When is Black Friday 2019?

29th November 2019

What does grassroots mean?

The most basic level of an activity or organisation, so, the ordinary people in a society or an organisation.

What are my local none-profit organisations?

Head to Patagonia Action Works to find out!

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Amanda Wishart

Art Director

Amanda is our resident pedaller, who loves the climbs as much as the descents. No genre of biking is turned down, though she is happiest when at the top of a mountain with a wild descent ahead of her. If you ever want a chat about concussion recovery, dealing with a Womb of Doom or how best to fuel an endurance XC race, she's the one to email.

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