On Strava generally it’s moving time because I have a focus on fitness and training. I actually care more about time in zones… Being out for 4 hours but spending 2 of those stationary is not training.
However, I can see overall being better if you aren’t training. Time stood scouting trails, chatting to mates, taking photos or just relaxing in a nice spot are all part of “the ride”.
As someone said about audax, overall time is important on epic rides as what slows you down most is stopping. And time waits for no man if you need to get back before it’s dark!
It’s a shame Strava can’t log enjoyment as that’s the real reason I ride. Either immediate fun or type 2/preparation for some later event that I want to do.