Clever logo… (well I thought so anyway)

wwaswas – Member

this is the first time you;ve said ‘minimise’ you’ve spent nearly 900 posts saying they have ‘no effect’ on you.

No it is not.

totally bored now.

I have been trying to tell TJ about the difference between brand and logo for the last 21 pages….

Seriously TJ, As Fred says, visual communication is a really fascinating subject. You’ve fallen into the reactionary trap of thinking all ‘branding’ exists to satisfy consumerist capitalism and punt stuff to people who don’t need it. That’s an incredibly short-sighted view.

ALL communication utilises pointers and visual cues

For example, this:

owes as much to geometry and maths as it does aesthetics. But its an object of beauty nonetheless. You can appreciate the thought that has gone into it, surely

By dismissing it all, you’re greatly narrowing your own horizons I’m afraid fella

To be fair to TJ, given that he forgot about an incident where a airline damaged his bike and was preparing to defend them untill another forum member reminded him of the incident, he probably can’t remember when he was influenced by marketting gumpf, therefore in his own mind he is right.

Molgrips – I am perfectly prepared to accept that other world views exist – and ones I find incomprehensible. It would be nice if other folk would accept the same

I am perfectly prepared to state that I find TJ completely incomprehensible 😀

however I have been repeatedly told on this thread that my world view is impossible and does not exist.
That ignoring marketing and branding is impossible, that basing purchases on what something is not what it is marketed as is impossible

You’re stretching it here TJ.
Clearly you have your world view. So that view exists.

We simply think that the practicalities of such a stark and absolute view makes it impossibly fragile and delicate.

In modern western society we are permanently surrounded by brand imagery everywhere you look. It is simply not possible to escape that imagery and still function in our society.

You have decided that such information is worthless, so you try to ignore its influence and try to make your purchasing decisions based purely on properties of the OBJECT itself.

In my opinion, that is often a laudable goal (though not always as I’ve tried to explain, as often I actively want to consider the BRAND).

No one questions that this is your view. (or any variant of it therein).

The only question has been over your very bold assertion that you have achieved this enlightened state with 100% success and that, despite being aware of brands, they have never, and will never, have any influence, however slight, on any of your concious or unconscious decisions.

Now tell me, have you eaten at a McDonalds? 😀

Seriously TJ, As Fred says, visual communication is a really fascinating subject. You’ve fallen into the reactionary trap of thinking all ‘branding’ exists to satisfy consumerist capitalism and punt stuff to people who don’t need it. That’s an incredibly short-sighted view.

ALL communication utilises pointers and visual cues
Very well put.

Things are branded to achieve a goal…

them commies knew all about brand management;

Do you ever wonder how you got by before RED BULL came along?
and for what it’s worth the very idea that you avoid ProPlus (other products are available, but for some reason you chose to mention that one, rather the e.g. caffeine tablets, doesn’t sound very independent) because you think it might look bad popping pills? That’s just laughable, Do you really expect us to believe that someone as intelligent and resourceful as yourself in incapable of finding a way to take a small tablet like that, without drawing attention to your self?

No molgrips _ I understand what a brand is and accept the definition you gave. However I separate this from what the object is. This si the key point

Charlie – once again – your assumptions are wrong. You contineu to ascribe to me motivations and actions that I do not have nor have I claimed to have

What I said was I hardly have any branded clothes. I made no comment on actively serching to or avoiding buying them.

> My wife avoids Nestlé products

Junkyard: shes is correct and very moral been doing the same for decades

Sadly TJ can’t avoid Nestlé, because doing so would mean he was influenced by the brand. Bummer eh?

What I attempt to do is to minimise the effects of marketing and branding upon my purchasing decisions. I try to buy things for waht they are – not for waht they are marketed as

There ya go again, Mr OpenMind. As in the case of Shimano, as in the case of McDonalds, as in the case of Ariel, etc etc etc., the brand is a useful tool to evaluate a product. You claim to minimize the effect of branding, but I say to you (again) that this is not always sensible, as the brand allows you to make a purchasing decision in the absence of complete information, such as when buying secondhand, or by the internet.

Charlie – once again – your assumptions are wrong. You contineu to ascribe to me motivations and actions that I do not have nor have I claimed to have

well tell me what the reason is then.
Also tell me why you mentioned ProPlus specifically?

What I said was I hardly have any branded clothes

Please post a pic of some of your outfits!

mastiles_fanylion – Member

I have been trying to tell TJ about the difference between brand and logo for the last 21 pages….

and I understand.

Seriously TJ, As Fred says, visual communication is a really fascinating subject. You’ve fallen into the reactionary trap of thinking all ‘branding’ exists to satisfy consumerist capitalism and punt stuff to people who don’t need it.

No I haven’t.

Jeezo.

What I said was I hardly have any branded clothes. I made no comment on actively serching to or avoiding buying them

so this points to number ‘2’ that it is coincidental that you don’t own any branded clothes, having neither avoided them or sought them out

Will you guys stop telling me what I have and haven’t said and start listening to what I have said?

could this not be resolved with a quick game of scissors paper stone?

this sort of pointless nit-picking is what puts people off stw.

I thought everyone had agreed to try and move away from it?

We’re only telling you because you seem to have forgotten, you did say Proplus

Right back at you TJ…

The Thompson airlines logo is good.
Its a smiley face or an air stewardess serving drinks.(don’t know how to get the picture up).

In fact a lot of the airlines insignia are brilliant logos.

We’re only telling you because you seem to have forgotten, you did say Proplus

TBF didn’t someone suggest to him he could take ProPlus instead of falling for the Red Bull marketing?

What I attempt to do is to minimise the effects of marketing and branding upon my purchasing decisions. I try to buy things for waht they are – not for waht they are marketed as

Good Lord that is a mighty come down. You’ve gone from being completely impervious and it definitely never having any influence on you ever to recognising that you simply try to minimise the effect.

Well done TJ – that’s quite a climbdown for you – I’m proud of you.

What I said was I hardly have any branded clothes. I made no comment on actively serching to or avoiding buying them.

I can go into Marks and Spencers and buy a packet of underpants and know that a) they will be quite conservative, and b) they will last for a while. That saving of time is possilbe due to the M&S brand. You, I suppose, trawl around the shops checking all the Y-fronts until you find, by chance, a pair that meets your criteria.

Also tell me why you mentioned ProPlus specifically?

cos MF asked why I don’t take pro plus when needing hthat big caffine kick

TJ said
I hardly have any

and one sentace later you say

you don’t own any

These two sentances are not the same.

The Thompson airlines logo is good.
Its a smiley face or an air stewardess serving drinks.(don’t know how to get the picture up).

In fact a lot of the airlines insignia are brilliant logos.
Ahh but there is more to it than that – have a look to see who owns Thomson Holidays….

cos MF asked why I don’t take pro plus when needing hthat big caffine kick

Well someone mentioned it before me – I just ran with it – and I have already stuck up for you on that a few posts up ^^^

I have never said

completely impervious and it definitely never having any influence

These two sentances sentences are not the same.

🙄

Also tell me why you mentioned ProPlus specifically?
cos MF asked why I don’t take pro plus when needing hthat big caffine kick

But you stayed with the brand, you knew they were caffeine tablets. but the main point was do you really expect us to believe that you couldn’t take them in a subtle way?

have a look to see who owns Thomson Holidays

Is it a smiley bloke with only one eye?

mastiles_fanylion – Member

The Thompson airlines logo is good.
Its a smiley face or an air stewardess serving drinks.(don’t know how to get the picture up).

In fact a lot of the airlines insignia are brilliant logos.

Ahh but there is more to it than that – have a look to see who owns Thomson Holidays….

http://en.wikipedia.org/wiki/Thomson_Holidays

What am I missing?

Edit – ah, TUI = the logo

I’m going to have to have lie down now I’m so upset.

See what you’ve done, TJ?

I hope you’re proud of your achievements.

I promised myself I wouldn’t get drawn into this. Hence just posting loads of pictures. I’m going back to that. We aiming for 1000 uncle jezza? Has it been done before 😉

Fred. Stick with your original brief. lets have some great branding and design

Well, if we’re being serious I think the interlinked V & W of the Volkswagon roundel is a bit of a classic, as are the Marshall and Fender signatures on their products.

Too many classics to list really: Ford, Audi, Penguin books, Nike etc.

clubber – Member
mastiles_fanylion – Member
The Thompson airlines logo is good.
Its a smiley face or an air stewardess serving drinks.(don’t know how to get the picture up).

In fact a lot of the airlines insignia are brilliant logos.

Ahh but there is more to it than that – have a look to see who owns Thomson Holidays….

Edit – ah, TUI = eg the logo

http://en.wikipedia.org/wiki/Thomson_Holidays

What am I missing?
The ‘smiley face’ is made up of the T, U and I in a very abstract manner.

dunno binners – we might need some new aspect to bring to it and I am getting rather bored.

1000 posts of “he said” “no I didn’t” “the big boys did it and ran away”
is rather good tho

No I’m too upset now Binners.

I might come back later and give it another go. I’ll have to see how I feel.

Three defenses in law

– I didn’t do it
– I wasn’t there
– The big boys did it and then ran away