'United' biscuits, remember them?
Called United, but came in a blue and white striped wrapper.
Have the courage of your convictions, put it in a red wrapper!
OR make a separate version called 'City', which tastes bitter, costs a fortune and falls apart quickly.
The United version would last for an additional six minutes BTW.
In Sheffield, the blue and white one would be called the Wednesday, and taste of pork. 😀