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Naming rights for the training ground!
http://www.bbc.co.uk/sport/0/football/22060822
For £120m! As if many people will notice...
Way more important things in the World to get your little head all worked up about... 🙄
Its not really footballs fault if a company will pay a ludicrous sum of money to pay for this
PS you noticed and they thank you for the publicity that you have given them by bringing it to the attention of the MTB community
TBH I had never heard of the company till they sponsored Man U - is it worth the price - I very much doubt it but they seem to think it is
You never read the article.
1/10
Football clubs now have to comply with the Fifa fair play rules, and at least attempt to balance the books, so I'd expect much more of this kind of thing. The City Etihad stadium sponsorship deal, for instance, was a massive scam to get around the new rules.
Its a simple fact that the Premiership gets an absolutely vast international audience though. So if you're an international brand, there's pretty much nothing would get you similar exposure. hence the cost of sponsorship
I don't understand what the big issue is here - it's a lucrative kit merchandising/advertising deal with one of the world's best known teams.
Whether you love them or hate them, surely they'd be mad not to take someone's money for putting their name on their kit if the advertiser was happy to pay?
It's just business, innit?
It costs about 500k to have a postage stamp sized advert on an F1 car.
Can football get any further up its own chuff?
Not sure they could take some lessons from the wendball haterz in here and see how they get on.
Its over 10yrs. The training ground always gets mentioned in the news/media.... so why not??? Although for the first few years I imagine it will still be mistakingly referred to as Carrington.
Imagine Old Trafford was renamed Old Spice 8)
At least they haven't bent over and allowed multiple shirt sponsors like some other ball sports played on big fields 😉
It's one of the few good points points to be made about football's hierarchy IMO.
What I find distasteful were the gambling slogans on shirts. The clubs say 'its ok, childrens supporter shirts dont have these' but when your Dad is wearing one, your uncle and your hero - that gambling company cant be that bad can it?
Have you considered the OP works for the sponsor companies marketing team?
I fell sorry for the fans of teams like Cardiff City, they have sold their soul to get into the premier league.
Their new owner has changed the shirt colour from blue to red and ditched the bluebird badge.
Can you imagine Man U switching to blue or Man City switching to red. A lot of Cardiff fans who have been supporters of the club for decades are turning their back on the new shambles that has made them a laughing stock.
Why is that that the supposedly non-commercial BBC use the rebranded names? Why not still refer to Man City's ground as Maine Road or the Commonwealth Games Stadium?
Could be worse. You could be a Blackburn fan 😯
I genuinely feel sorry for them. They really are a laughing stock. And it looks like its going to get a whole lot worse
Could be worse. You could be a Blackburn fan
How to rip the heart out of a club. What a joke, they are teetering on the edge of relegation for a second year running. I could see the chicken people throwing in the towel if the go down to L1 and where does that then leave the club.
They had the arrogance to think they could run the club on thier own and got rid of all of the 'football' people at board level.
Once again, the fans are the ones that lose out.
As a Pompey fan I feel your pain.
You could be a Blackburn fan
What? sell a player to Blackburn for 7m and then do what with the dough?
Looks like we are going down with them.
Why is that that the supposedly non-commercial BBC use the rebranded names?
i'll take a wild guess and say that it's because that's the name of the stadium, which is why the advertisers spend so much money on it.
have you been losing weight or something as you really seem to be trying extra hard to get your knickers in a twist.
I would suggest the Daily Fail if you require further outrage in your life.

