What Ever Happened To Animal? The Animal to Elliot Brown Podcast

What Ever Happened To Animal? The Animal to Elliot Brown Podcast

If you’ve ever wondered what happened to Animal, that brand from that 90’s that made trendy watch straps and steel watches for the outdoorsy types, then this podcast will provide the answer.

Chipps talks to Animal founder Ian Elliot about those Animal beginnings and how that all lead him to found the new outdoorsy watch brand, Elliot Brown. As you will hear, there’s quite a few parallels to be noted between making watches and creating a mountain bike magazine.

If you’ve ever wondered what would happen to a watch if you attach it to the outside of a submersible and then dive over a mile below the surface of the ocean then settle back and hit that play button.

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Elliot Brown Singletrack Anniversary Watch

You have until midday on the 8th October 2021 to order one of these very special watches.

Latest Singletrack Merch

Buying and wearing our sustainable merch is another great way to support Singletrack

Time is running out for you to put your name down for one of our most carefully produced and historic items of Singletrack merchandise. Hit that ‘learn more’ button and find out the story behind our 20th Anniversary watch.

what ever happened to animal
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Mark Alker

Singletrack Owner/Publisher

Mark has been riding mountain bikes for over 30 years and co-owns Singletrack, where he's been publisher for 25 years. While his official title might be Managing Director, his actual job description is "whatever needs doing" – from wrangling finances and keeping the lights on to occasionally remembering to ride bikes for fun rather than just work. He's seen the sport evolve from rigid forks to whatever madness the industry dreams up next, and he's still not entirely sure what "gravel" is. When he's not buried in spreadsheets or chasing late invoices, he's probably thinking about his next ride.

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