Netflix definitely WAY better right now. There’s a handful of interesting shows on Prime, but most of their new content is very play-it-safe, lowest common denominator stuff e.g. Jack Ryan. Disney has some great new content too, though
agreed. Disney I think is the current best value one. Followed by Netflix (Witcher and Wednesday were real fun).
Prime is tricky because like others I see it as a bonus on top of delivery. Plus it is fairly polarised – some brilliant things like Mr Robot, The Peripheral; some interesting stuff like Night Sky; some popular stuff like LOTRROP; and then the rest.
AppleTV+ has some gems, but if it weren’t for Family iCloud I’d likely not have it.