Planning ahead, the rear rim on the bike (a Sun Duroc 35) will need changed at some point. At the moment I have no desire to run a 2.5 rear tyre (happy on a 2.3/2.35 DHR or 2.4 Conti) so I could go to 28 internal or similar. Open to the Ex471 also but think its a touch narrow.
The Ex511 seems to be rare and £85+ in 29er/32h at the moment. The M502 looks like a viable alternative at £50 but little in the way of reviews and not exactly sure what the extra ££ brings.
Current rim has done ok, now running a Vitorria Airliner which should stop a lot of the dents that are killing this current rim!