Bluefit pre-selling Bluetooth-enabled… bottle.

by Marc Basiliere 13

Because technology.

Representative Singletrack Reader
This is what hydration looks like.

The advent of smartphones has done wonders for productivity, hasn’t it?  Like an extension of our own brains, computerphones have allowed us to move our mental to-do lists (pay the bills, wash feet, go for a ride) from the brain to the cloud.  Great stuff, really.

Given that nearly half of us are dehydrated (which means our bodies are not functioning efficiently), it was only a matter of time before our smart phones teamed up with smart bottles to encourage us to drink.  After all, who wants to suffer from decreased metabolism and brain activity?

Dynamic duo.
Chipps has one on order.

How does it work?  Well, according to Bluefit,

Our app collects a variety of factors such as weight, age, temperature and humidity to determine exactly how much water you need. Next step, start drinking from your BluFit bottle!

BluFit automatically records the time and amount of water consumed, sends the data straight to your phone and then to the cloud.

The app shows your current hydration level, your goals, and graphs of your historical data so you can ensure your body is consistently operating at peak efficiency.

…and then to the cloud.  Don’t forget to tell the cloud.

Which colour matches your new gloves?
Which customizable alert colour will you choose?

With so many ways for hydration to improve your life, it’s easy to imagine how BluFit can help promote a healthy lifestyle. If by promoting a healthy lifestyle they mean chucking our smartphones, then this could be a logical first step.  Pre-order for March delivery at for as little as $49 [sold out!] $54 (plus $15 international shipping).

It's either this or a Father Jack ringtone: "Drink!  Drink!  Drink!"
It’s either this or a Father Jack ringtone.

Comments (13)

  1. Eh!? Is it April 1st already?

  2. Does it tell you when to go for a wee too?

  3. Does the bottle fit in a standard bottle cage? If not, it’s a complete design failure.

  4. Cordless lava lamp? Oh sorry, it’s a water bottle! 😉

  5. “or as little as … $54 (plus $15”
    shouldn’t that be ‘as much as’? its a bottle

    What they should have done is to make it so that when you need to drink, the bottle flashes at you.

  6. James,

    Not only does it flash, the bottle makes noise too:
    “If you start to fall behind with your hydration, BlueFit has customizable sounds and alert lights that sync with your phone’s notification system to keep you on track. You’ll never be dehydrated again!”


  7. Very good point, Kelvin. I imagine it fits on a yoga mat just fine though.

    ‘Cordless lava lamp…’ LOL. I’d actually buy one of those 🙂

  8. It’s nice that you picked a photo of our average website reader to illustrate this article Dave.

  9. Don’t people just look at the colour of their wee?

    Solving problems that really don’t exist.

  10. If it can sync with strava we’ll be able to take relief in the knowledge that the person who took our KOM was more hydrated than us

  11. I’d definitely go for a cordless lava lamp: especially if it fitted my bottle cage. Perhaps Exposure could do one…

  12. Just wait a few months and ebay will have loads of Chinese cordless lava lamps for about £30. For that money i’ll be getting one for the bars and one for the helmet.

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