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Straitline Components and Ryan Berrecloth to Release Bear Systems TM

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Straitline Components of British Columbia Canada have teamed up North Shore Local Ryan Berrecloth to launch new safety measures for the infamous North Shore and Whistler regions of BC.

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'He's behind you!' - the casual looking Ryan

Controversy has been stirring over new safety measures for all mountain bikers in British Columbia, Canada as mandatory bear laws come into effect as early as this month, banning all lift and trail access to those not compliant.

 

Straitline Components has just released a beautifully shot promo video to educate people on the product and new Law that will be in effect all across BC. They couldn’t get a bear costume, so had to make do with a gorilla suit. (Just ignore that aspect of it. Besides, how many bears have you seen who drink coffee?)

 

 
Straitline Bear Bell Technology from Eric Peterson on Vimeo.

 

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For in-depth information on this new law read up on it on the Straitline components blog

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Chipps Chippendale

Singletrackworld's Editor At Large

With 23 years as Editor of Singletrack World Magazine, Chipps is the longest-running mountain bike magazine editor in the world. He started in the bike trade in 1990 and became a full time mountain bike journalist at the start of 1994. Over the last 30 years as a bike writer and photographer, he has seen mountain bike culture flourish, strengthen and diversify and bike technology go from rigid steel frames to fully suspended carbon fibre (and sometimes back to rigid steel as well.)

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