I think a good classified advert should be easy for the potential buyer to find. And bargainous, obviously.
I imagine that eBay is certainly a less preferred option amongst those on here, we'd rather support the forum. I'd say that STW Classifieds sometimes feels a bit untidy. Does the section get house kept, are adverts over a specified age archived, can the person placing the advert remove it when sold? I'd like to see a better search facility and better grouping / classification on STW Classifieds (eg Frames, Suspension, Complete Bikes, Lights etc.); that would cost money to develop and we'd all have to pay, but if the fees were reasonable that would be good and worthwhile thing, wouldn't it?
How about it STW? Is there a proprietary, customisable forum classifieds package that would give richer search and classification functionality and would advertisers be happy to pay so that STW make a few quid on the side? Or is the established informal approach more about the community we're in, and would tarting it up cause us to lose that?