Update: I slept on it and had another crack this morning, my Crest rim is currently happily holding 35psi with 24mm tape without sealant (tyre: Bontrager Mud X 2.0). If you’re a bit klutzy like me it’s probably easier to use 24mm tape then trim it after (this gives you a bit of a margin of error during the install if you don’t get it totally straight) than use 21mm tape and have to get it bang on straight during the install.
I didn’t try to centre the tape during the install, instead I concentrated on getting one edge of the tape bang up against the point where the ‘bench’ of the rim meets the wall on one side only, this will mean at the opposite side of the rim the 24mm tape will stick against the wall as well as the bench.
I used my thumbnail and a tyre lever for pressure, one time I split the tape with my thumbnail so took it off, trimmed the nail, and did it again.
Once the tape was on all around, I made sure it was tight and flat on both benches and trimmed it at the bench/wall interface on the ‘opposite’ side.
I did it sitting on the sofa with the wheel on the floor, this made it easier to grip, and work on from above for better grip and weight for the stretch, rather than from the side with the wheel installed in a frame or spinny thing going all over the place. A few cm of tape at a time, and taking my time as 5 O says. Don’t try and copy the guy in the video who does it in 60 seconds, it took me a few minutes.
At one point during the install I could see I had weakened the tape over the gutter at one place (too much pressure with thumbnail I would think). So once it was all done I trimmed and stuck a small second layer of tape over that area, it seems to have held.
I didn’t do the first inflation with a tube in the tyre, with this combination a tube simply won’t fit.
I had to use a tyre lever to complete the tyre install: I’m a keyboard jockey and don’t have the finger strength more practical folks would. That’s a time to take care to not damage the tape install.
The valve is the other potential problem area, do it nice and tight.
I’ll probably install the sealant through the valve rather than take the tyre off the beading. Update later.