It’s a bit confuddling, as ‘proper’ Rock Lobsters are handbuilt in the States by Paul Sadoff’s factory. I don’t know if it’s just him that builds every single frame. But that’s full custom frame building service, with prices to match.
The Merlin ones are built to Paul’s design and specifications, in a factory in Taiwan. Basically, an off the peg version. The drastically lower labour costs mean they are much cheaper than the custom US built ones. Not necessarily worse, it’s just that custom frames have more prestige and kudos.You can order a full custom RL frame through Merlin I believe.
I got mine for £400 including a Reba Team fork. 😀
At that price, for such a good frame and fork, it totally shat on anything else out there. Can’t get any more bargainous than that.