Word and Office in general is probably the most heavily used programme on our client’s PC, and somehow the biggest pain in the arse to ‘sell’.
A lot of people take it for granted – it’s so synonymous lots of our clients think that Word at least is “part of windows” and begrudge paying extra for it. “so let me get this right, I get video editing software for free, but I’ve got to pay, to write a letter???”
It didn’t help that back when Office 2010 was current, they would say “Don’t worry, we’ve got a disc” and no amount of explaining about licensing agreements would dissuade them that buying a single media disc doesn’t not mean you can legally install it 25 times.
Nowadays it’s a different challenge, you can lease it, or buy it and with the new rules you can install it on new machines as long as you take it off the old one, most of the time you can install it on multiple machines – but the PITA is you need to register it to a user, BillyBob@TimsBits.co.uk, fantastic – if you buy it, new starter Billy gets Office 2016 for life, or at least until it’s obsolete, probably 10 years from now, that’s 2-3 PCs worth for most business users – until Billy leaves the company 6 months later – really that licence belongs to him and he can take it over the road to his new job, but most employers don’t like that – so they tell the next guy, “oh you’ll need to use Billys log-in on office if you want to use Skype for Biz or if/when MS decides you need to log-in to Office again” far better to lease it via 365 – but that’s usually a concept to far for our clients.
Frankly, it’s murder – but we do at least get paid 87p a month per user to sell and manage it…