Most big brands (Spesh, Giant, Trek especially) wipe the floor with niche brands in almost every department.
Hmmm. I’m on a Giant reign advanced (alu rear, carbon front). I have owned Specialized, Commencal, Intense, Knolly, Turner, Santa Cruz and still have a Nicolai.
The manufacture of the Reign doesn’t equal that of some. The alu welds look a bit rubbish (not that it matters in practice) particularly compared with Nicolai (which really is stunning) or the turner or the intense. I can see that the carbon has been made in pieces and stuck together unlike the one piece of the santa cruz. Mind you, the expensive SC cracked after 3 years so it’s highly likely that the Reign will outlive it!
None of this really matters in the real world as the thing is remarkable on the trail, but I can see that they are not made to the same standards of some of the more spendy brands.
Oh, and my old Intense 5.5 is 7 odd years old now and is still being thrashed by a mate; he’s had zero issues with it!