by Jamie Ware
October 23, 2012
It’s Tuesday Treats folks and we are heading off to the lovely market Town of Otley, nestled just north of Leeds. It’s not only surrounded by plenty of amazing trails but is also very close to that Emmerdale (off the telly), no less. This week we focus on the good guys at Chevin Cycles, an established purveyor of the finest offerings from Trek, Whyte and Ghost. They also do a fine line in roadie gear and boast a fully stocked shop floor with friendly, experienced staff and plenty of workshop expertise.
As with all our Premier Dealers, they’re particularly generous too – this week Chevin have offered up a prize-fest worth a stonking £240! If you’re a Subscriber, you better read on…
This week, we introduce CHEVIN CYCLES
Chevin Cycles first opened its doors in 1971 and has grown in size considerably over the last 40 years. We offer a range of quality bike related gear, combined with exceptional service. We are all mad about bikes and whether it is helping beginners on a journey into the amazing world of cycling, or helping more experienced riders find that special bit of kit, we love it all. In truth we love it so much, we put our money where our mouth is, by sponsoring Otley Cycle Club too.
What’s your current best-selling/hottest product?
Due to the time of year, Bike Lights are increasingly on the menu and in particular the Exposure and Moon ranges. More and more riders are taking night riding more seriously and we can certainly shed plenty of light on things. On the bike side, we were one of the first shops to really get behind 29er’s. The new 2013 ranges from Trek (Gary Fisher), Whyte and GHOST are actually in-store now and are being really well received by our customers. Not surprising they ride as fantastically as they look! Why not pop in down and try one out yourself. We have a test fleet of all our main brands.
Which product/brand does every staff member have on their bike?
We are really fortunate to have staff members who all ride different disciplines from Downhill to Road and each of their bikes are dripping with different bits of bling. A quick straw poll round the building, has resulted in us suggesting that every bike needs a bit of HOPE, whether it be wheels or brakes – it’s superb stuff.
What was the last custom build you did?
A lovely Niner Air 9 Carbon with full Shimano XTR. The lucky chap was immigrating to Australia and it was built super sexy and mega light. We were all tempted to give it a cheeky spin around the block before he picked it up but being a complete professional, Paul our mechanic had other ideas!
Tell us something about your shop/staff that no one knows…
Otley is infamous for a certain chap called Chippendale (no, not your one). Our local cycling pedigree boasts Olympic Road Medalist Lizzie Armistead, staffer Jon (pictured) was the national singlespeed champion and the one and only Gary Fisher recently popped in-store to talk bikes and we couldn’t resist taking him out for a spin. Most of us here have also ‘starred’ in TVs Emmerdale as extras. We are fortunate to be close to where Emmerdale is filmed and when they need a cyclist or two they call on us.
Is there a regular shop ride or forthcoming event you think our readers should know about?
We are having a HUGE Mountain Bike Demo Day around the Chevin Forest on Saturday 3rd November
There will be a range of Hardtail and Full Sussers, 29er’s and their ilk for you lucky guys and gals to try. There are four organised rides throughout the day with the first ride leaving at 9.00am and the last ride at 3.00pm.
All the details and how to book are available on our website www.chevincycles.com Best of all its completely FREE!!
What do Singletrack Subscribers get from Chevin Cycles?
Premier Subscribers qualify for 10% off all full priced parts and accessories. You can find all the latest news and offers from the Chevin Cycles Website (www.chevincycles.com) or our Facebook and Twitter pages. We have some unbeatable deals on the current Trek Full Suspension range and some available on 0% Finance too!
Not been in-store? Take a look at our neat virtual tour! http://goo.gl/7ivT7
Our shop is open 7 days a week with a late night on Thursday’s until 8pm. Why don’t you call in for a chat? The kettle is always on!
As a prize we’ve got a great £240 give away for subscribers, including …
1 x Giro Athlon helmet Titanium Medium RRP £100
1 x 661 Race Knee and Shin Guards Large RRP £55
1 x Camelbak L.U.X.E RRP £75
1 x Chevin Cycles Yorkshire Rose Buff RRP £13
How to enter this week’s Tuesday Treats Prize Draw:
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If you are a Subscriber log in.
Subscriptions start from just £1.49
We have one very lucky winner from last week’s Tuesday Treats: Kinetic Cycles prize draw. They are …
Congratulations mikeyb! Hold tight, we’ll be in touch.