Industry Interview: Bike Verbier

Once the wine had started flowing the interview could begin

We first met up with Phil and Lucy back in 2001 just after we had published issue 1 of Singletrack. They approached us having just opened for business offering guided holidays riding around the Swiss resort of Verbier, better known for it’s tendency to host British royals during the winter. Mark went out there in that first summer following an invite from Phil and Lucy. He wasn’t disappointed [the results of that first trip can be found in issue 7 of Singletrack available in our Mag Archive to all subscribers] and he has been back many times since. Bike Verbier even hosted our own Reader’s Holiday week back in 2005.

As a company that started offering mountain bike holidays at the same time we started attracting readers we’ve always had an affinity with Bike Verbier and so, 11 years down the line Mark took a break from his annual holiday for an hour or two and armed with a couple of bottles of house red, asked Phil and Lucy how the last decade had gone for a couple who turned their hobby into a business. 

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For more info visit www.bikeverbier.com

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