Agree with andyrm; Yes the prize money is awful, but where is the money coming from to pay? There aren’t any big money TV deals like in the major sports. And neither are there too many big money sponsors clamouring to sign up.
Let’s be honest, MTB racing is pretty poorly promoted despite the Red Bull years; and the media/ journalism involved needs a kick up the backside……The cycling media still pays scant attention to MTB racing….
At the recent Velo d’Or cycling awards, not one MTB racer was among the Top10 male nominees. WTF?? Even after winning his 10th World title, no Nino. PFP with 4 World titles only manage joint 2nd…..MTB racing still seems to be looked down on.
They’ve mentioned 13 rounds of the World Cup, but that’s not strictly true; none of the disciplines have that many rounds – and there is your problem. In a whole year of MTB racing, there aren’t a lot of opportunities to sell the sport, are there?