I like what Howies stand for too… raping cash off people with more money than sense and questionable understanding of environmental issues.
So what does the financially astute, eco warrior buy then?
They often have mega sales – buy during these and the prices are sensible.
How about just liking their stuff? The fit, the quality, etc. Sure they are owned by Timberland, sure they might not be as green as they seem but they do try harder than most and they make stuff no one else makes – like waterproof jeans which are brilliant.