I noticed a similar rise in prices on the sky store, I was able to go on eBay and buy the blu ray of what I wanted to watch for roughly the same cost.

First time I had picked up a blu ray in awhile and forgot how good the sounds quality, my house nearly shock down!

I find it so difficult to trawl through the movies on iTunes these days that I rarely go there for rentals.

I think I'll be sticking in a blu ray to see what the sound is like in comparison, as I hadn't considered that the sound quality would be dropped; although thinking about it, it's an obvious thing to do to keep bit rates down.

But the £ is soaring! Shirley they should be getting cheaper?

Soon to be back at it's 2016 low 😉
Just had an adobe price rise here in Oz, they held off for a while but they can't keep selling at the wrong price for ever (from their point of view)

I agree about the interface. It's only any good of you already know what you want to watch. And Netflix interface is actually worse.

But apart from Netflix - awesome for series but blows chunks for films - what are the best alternatives to iTunes? I'd sooner not start buying physical media all over again but I'm not paying £5.49 for a standard def film.

here in Norway it is often cheaper to buy a blu-ray than download from Itunes

total rip off

But it's a huge price rise. Can it really be due to exchange rate changes?

Newsflash alert-Apple selling stuff at above sensible prices shocker!

#asitypethisonanipad

here in Norway it is often cheaper to buy a blu-ray than download from Itunes

total rip off

Same as here in the UK but not comparing apples with apples (no pun intended). When you buy a BR that is all you get and all you can do legally is play it on your own BR player. When you buy content from Apple you are buying a licence that allows you to play that on multiple devices, so completely different. So it is not surprising buying something off iTunes is more expensive.

But prices tend to go up over time, Apple are no different from any other company in that regard. When I were a lad a packet of crisps cost 7p and a Mars bar cost about 10p.

Prices don't look too bad in iTunes versus blu-ray to me;

eg. Wonder Woman (Blu-ray prices from Amazon)

UHD 4k Blu-ray £24.99
4k Dolby Vision iTunes £13.99

HD Blu-ray £14.99
HD iTunes £13.99

That is quite a price rise, but it looks to be only the recent releases. It could be the media producers have put the price up to encourage purchasing rather than rental for recent releases.

The same stuff costs 4.50 on amazon, does anyone know if their prices have also increased, and if you can download from amazon to import into your video library?

3.50 to 5.50 is a massive jump, and that's for SD. Seems to apply to loads of films, so don't think it's just top releases. I don't think I'll be renting many films from iTunes for a while. And probably won't buy the new Apple TV either.