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[Closed] Approaching people about legacies.....

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[#2553622]

I am a fundraiser for a charity & just received a cheque from a local couple who've left us £25k in their will.

I'm in the process of writing literature and promotional material about legacies and leaving money in your will.

Its a very sensitive subject but one I have to tackle and was interested in feedback from anyone as to your thoughts on what would be an appropriate (non direct) approach from a local charity.

What would make you leave a charity money in your will basically? Would it be a direct interaction i.e. they'd personally helped you or a family member etc.

Thanks
Debs x


 
Posted : 11/03/2011 1:07 pm
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Hey Debs

I used to work in legacy marketing. If you think it'd be helpful to chat feel free to drop me an email and we can catch up next week.

Cheers!


 
Posted : 11/03/2011 1:52 pm
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Oooooooh really? Fab yes I'll email you now thanks for that!! 😀


 
Posted : 11/03/2011 3:30 pm