At the time the company had a brand change and lots of people were worried about getting made redundant.
company I used to work for did that. well less of a brand change, and more of a “core values” thing. all abstract nonsense, plus a way to try to get people to talk to each other more. We complained to our line manager, telling him that it would cost the company about £1Million, but he was having none of it (actually probably agreeing, but had to “toe the company line”).
Guess what?
Next annual accounts posted a company loss of £1M almost exactly to the penny. Only 2 people were (voluntarily) made redundant. The CEO and the Cheif Finance bloke. Of course being directors, they get “compensation for loss of office”, and iirc £20,000 compensation for “loss of company car”.
So any of these “bonding” things make me very wary indeed. There were only 3 winners: the CEO, the finance guy, and the external management consultant who must have pocketed between half and 1 million notes.
you’d get more team bonding by taking everyone out for a meal.
^^that. And in fact in that old place, that is how we occasionally interviewed potential new staff (ie ones that got past HR, and needed a 2nd interview for the project).