So, local shops need to sort that aspect out. I often wondered if a bunch of smaller businesses could set up a 'supermarket' where there are still discrete shops but it's all in one big store so that you can get your trolley walk round and get everything and pay at the end just like in a normal supermarket.
the local flea market is like that, and it works well
I'm not sure it'd work against supermarkets as they still have the massive price advantage of volume - unless there's a way to fix that too
Like most problems, it's a bit more complicated than it first seems. The solution is simple but not easy, put people back into the city centres and then city centre shopping will become convenient.
When there are people, shops will provide for them. More shops - more competition, more competition - better service, better service - keener prices, etc...
I disagree. for some folk its about convinience, but I live ~2 miles from the shopping area (which, being Brighton, is well 'stocked' from a shops perspective) and work even closer (~3 minute walk to the edge of the shopping area). The only reason I ever go in is to
visit the bank if there's something I can't do online (mainly paying in cheques).
go to one of the many, excellent pubs.
I'm a young, high earner with lots of disposable income (no kids etc), so I should be just the kinda person that they're reaching out to, yet I don't know any of my (male) peers who'd voluntarily go into town 'shopping' either. The information available on the internet makes the whole experiance far more pleasant.