MagicDVD does the same job on a PC as RipIt does on a Mac.
'drag & drop' open iTunes, open a finder (mac) or explorer (PC) window, click & hold on the file you want. Drag that file over the iTunes window where the movies/songs/TV shows are listed. Let go. If all goes well, iTunes takes the file and adds it to the library.
I can see if you love file management in explorer or finder then this is a faff. But, if you have multiple iOS devices, Apple TV and share your iTunes library via 'home sharing' it avoids a lot of tech support questions from folks who just want things to work.