You do know they are randomly generated don’t you?
Nonsense, not when the US is involved in a war. In the US everything I marketed and sold for profit to grateful consumers – including politics and war.
How else do you account for the Americans always having the coolest names for military operations ? Names such as “Operation Secure Tomorrow”, “Operation Desert Shield”, and “Operation New Horizon”
Image is everything, specially when considering spin-offs. “Operation Odyssey Dawn” has all the hallmarks of multi-dollar Hollywood blockbuster.
Just because war is nasty and it involves horrific things such as children having their arms blown off, it doesn’t mean that you can’t still have satisfied customers at the end of it.
And it doesn’t mean that you should shy away from exploiting its political potential to the maximum either :
“Both during the campaign and after the election victory, the Reagan team showed remarkable skill at manipulating media coverage by providing television with an irresistible visual to support “the line of the day”. In this way, they could direct the coverage – at least in visual terms – by making it efficient for the news media to use the visual settings they had orchestrated. The administration even coordinated the 1986 bombing of Libya to coincide with the start of the evening news (Kellner, 1990).” (Croteau and Hoynes, 2000, p. 233)