linear would mean that the fork (or shock) travels as much for the same application of force.
Hence, apply force x, travels y distance; Double the force 2x, travels 2y, and so on.
A spring will do this up to the elastic limit. Without any fancy circuits, an airshock will require gradually increasing forces to go through the same travel, since the pressure inside the shock will increase exponentially.
ie: move an air shock through half its travel, pressure inside doubles. Now move through half again, pressure doubles again (fork has moved through 3/4 but all the gas is now squashed into 1/4 of the volume since PxV is a constant – Boyles law!) Half again (7/8 travel used now, pressure is 8x and so on)
Combine this with non-linear axle paths and hence different leverage ratios for rear suspension designs and you can do all sorts of smart things with suspension. Linear is not necessarily always good