In one of my wife’s magazines, there is an article on footballers when they’re out relaxing. There are some pictures of various overpaid morons dressed up in what they think is cool/sexy/acceptable (they look *extremely* gay). The article writer drools over these guys excessively.
On the *very* next page is an article on the new Borat movie and the photos show a variety of men wearing exactly the same clothes as the footballers but these chaps are all pretending to be as gay as you can get.
I think the irony has been lost on the original writer.