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[Closed] The Daily Mail / Lego dilemma

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The Daily Mail are giving Lego away this week. The downside is that you have to buy the Daily Mail to claim your Lego.

This morning I went into Morrisons to get my "paper" & Lego. On receiving my Lego I tried to give the "paper" away to the next bloke in the queue, he didn't want it. So I gave it back to the nice lady at the kiosk and she put it on the pile of other discarded Daily Mails.

I was trying to think of a better use for the "paper" other than just asking the shop to throw it away. Can you still send crap to Farage for free?

The Lego is very nice BTW.


 
Posted : 11/05/2014 7:36 pm
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Tell me about the Lego......


 
Posted : 11/05/2014 7:38 pm
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Stop being a ponce, and just read it. You know you will be in about 20 years time, so might as well get acclimatised.


 
Posted : 11/05/2014 7:39 pm
 murf
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Pop it in the recycle bin?


 
Posted : 11/05/2014 7:42 pm
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Today's

[img] [/img]

There is a link to the offer on the Daily Mail's website, where you can also find some long range pap' shots of Madeline McCann's mum on a beach, some Turkish blokes looking a bit shifty and a piece about how Austrian drag acts will have sex with your geraniums at British tax payers' expense if this sort of thing is allowed to carry on.


 
Posted : 11/05/2014 7:43 pm
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It's worth the cost of a wood burner to use the paper as lighting material.


 
Posted : 11/05/2014 7:43 pm
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Super Secret Police Enforcer looks like one crazy dude...


 
Posted : 11/05/2014 7:46 pm
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Super Secret Police Enforcer looks like one crazy dude...
He probably reads the Daily Mail.


 
Posted : 11/05/2014 7:47 pm
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Do you have to claim the Lego on the day you buy the p***r?


 
Posted : 11/05/2014 7:47 pm
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Yis (while stocks last) or you can post the coupons off to the Mail and they will send it to you. However, this will put you on The List.


 
Posted : 11/05/2014 7:48 pm
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Oh, is there a coupon inside the paper today?
None in yesterday's. Only checking because Smiths was out of Lego before midday, had a tearful wee lad. If there's def a coupon, might pop out to find a copy of the rag.

Else can swap for a Spider-Man from yesterday, if anyone's got a spare.


 
Posted : 11/05/2014 7:52 pm
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There is one in today's.


 
Posted : 11/05/2014 7:58 pm
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I think you can get a free copy of the DM with your My Waitrose card when you shop… just thinking of ways not to have to give them your money.

Although obviously there's The List. Invent an alter ego? Get it delivered to work?

'Mr H. Thespydar?'
'Yes, that's, well, it's my Daily Mail name. The H is for Hitler. It was the only way...'
...snatches package from reception and runs….


 
Posted : 11/05/2014 7:59 pm
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He probably reads the Daily Mail.

Let's face it, he didn't really have a choice today, did he.

Poor bastard...


 
Posted : 11/05/2014 8:01 pm
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Trousers.

I'm stuck in work 'till morning.
I'll phone the Mrs, she'll be overjoyed to miss Crimson Fields for yet more Lego.


 
Posted : 11/05/2014 8:01 pm
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It was in The Sun a while back. It was a shameful experience buying it. "Can I have a bag please".


 
Posted : 11/05/2014 8:09 pm
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You could stuff it down your shirt for those long cold descents or tear it into small squares to hang on a hook in the outhouse. Other than that it's useless.


 
Posted : 11/05/2014 8:12 pm
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Invent an alter ego?

Today's in store purchase was with my alter ego XenaWarriorQueen@TheJungle.com


 
Posted : 11/05/2014 8:12 pm
 tomd
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read it? Although I think it might either cause and/or cure cancer depending on what week it is.


 
Posted : 11/05/2014 8:14 pm
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I like the Daily Mails crossword on the back page...


 
Posted : 11/05/2014 8:23 pm
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weare138 - Member

It was in The Sun a while back. It was a shameful experience buying it. "Can I have a bag please".

Buy a copy of Barely Legal and wrap it round the outside


 
Posted : 11/05/2014 8:27 pm
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If you want the Lego, buy the Lego.
If you don't want to buy the Mail, don't buy the Mail.

Is it really that hard?


 
Posted : 11/05/2014 8:27 pm
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But I normally wouldn't buy those Lego sets.
I can put up with funding the Mail for a few days for lovely cheap Lego.

The alternative is to visit the local family who insist on flying the Union Flag on a huuuge flagpole in their garden.
They're bound to have it delivered.


 
Posted : 11/05/2014 8:33 pm
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I think I might have to keep an eye out for the freebie copies at work this week and collect the vouchers from them 😀


 
Posted : 11/05/2014 8:36 pm
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Rusty Spanner - Member

The alternative is to visit the local family who insist on flying the Union Flag on a huuuge flagpole in their garden.
They're bound to have it delivered.

Also, they won't want the lego because they're a bit nervous around little yellow people.


 
Posted : 11/05/2014 8:41 pm
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Is it really that hard?

After looking at the pictures. Yes.


 
Posted : 11/05/2014 8:44 pm
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😆 @ NW

If you want the Lego, buy the Lego.
If you don't want to buy the Mail, don't buy the Mail.

Is it really that hard?


Oh too be so wealthy I could have principles


 
Posted : 11/05/2014 8:46 pm
 nuke
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Given minifigures are £2.50, the Spiderman set my son got for the 90p price of the paper on Saturday was a top bargain...sod principles, I shall be visiting WHSmiths for my Daily Mail all next week


 
Posted : 11/05/2014 8:52 pm
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When i was a student I worked in whsmiths. Daily mail were at the time giving away audio books of miss marple or foreign language courses. I used to just ask the customer if they actually wanted the paper and if not give them the cd, no purchase necessary.


 
Posted : 11/05/2014 8:53 pm
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It's a loss leader.
Just buy the paper for the free toy, then never buy it again.

Every now and then The Sun does a holiday voucher offer.
Mrs MTG spends a few quid on newspapers for a week to get her cheap holiday, I read Hagar, then it goes in the bin.


 
Posted : 12/05/2014 7:38 am
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You can wrap it up any way you want but given the lengths to which this website goes to, and many of its readers to avoid the Daily Mail so many of you are happy to give it your money for a toy.

Wiping your backside with the paper afterwards may be hilarious but you have contributed to the type of journalism many of you claim to detest.


 
Posted : 12/05/2014 7:51 am
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Take perverse satisfaction from placing a virgin and unopened DM in the bottom of the litter tray and allow tiddles to do his thing.

Every now and then The Sun does a holiday voucher offer.
Mrs MTG spends a few quid on newspapers for a week to get her cheap holiday, I read Hagar, then it goes in the bin.

Did this once for ferry tickets. A ferry full of Sun readers....I guess it could have been worse and a ferry full of DM readers.

The lego - meh. Lego should be uniform standard blocks, not all this bespoke single use bobbins. It's destroying creativity I tells ya!


 
Posted : 12/05/2014 7:51 am
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just think of it as a double bargain. You get cheap lego AND you make them spend money on something you aren't going to read. As long as you don't open it this will work

you don't open it?

do you?

really?


 
Posted : 12/05/2014 7:54 am
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Take perverse satisfaction from placing a virgin and unopened DM in the bottom of the litter tray and allow tiddles to do his thing.

is the virgin really necessary for this? will the DM not do by itself


 
Posted : 12/05/2014 7:55 am
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Super Secret Police Enforcer needs to get a decent nights sleep,check out his red eyes!!


 
Posted : 12/05/2014 7:57 am
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UPDATE

I've got the perfect solution. A friend on my mum's who takes the Daily Mail (to be fair, she probably pays for it) is saving the vouchers for me and we will apply for the Lego by post.

Double win. The DM don't sell another copy at my expense and I get 7 Lego models for the price of a stamp.


 
Posted : 12/05/2014 8:00 am
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Wiping your backside with the paper afterwards may be hilarious but you have contributed to the type of journalism many of you claim to detest.

And you'll need something to remove the ink stains from your posterior.


 
Posted : 12/05/2014 8:03 am
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Surfer. 🙂
I'm sorry I'm not idealogically pure enough for you.
Although to be fair, it's usually the right that places greater import on such matters, so I can see why you're getting upset.
I buy the Telegraph too, but don't tell anyone.

And as to Lego not being uniform anymore - it still is.
Most of the fancy bits in new kits still connect with the standard shaped bits.
So there.


 
Posted : 12/05/2014 8:08 am
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And as to Lego not being uniform anymore - it still is.
Most of the fancy bits in new kits still connect with the standard shaped bits.
So there.

Hmmm - there's nothing in that photo on page one that's couldn't be made with a bunch of 6ers, 4ers and a stash of 8X1ers........and a bloody good dollop of imagination! And I bet it comes with instructions!


 
Posted : 12/05/2014 8:52 am
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🙂

As for the expression on the policeman's face, can't be too long before we get some Douglas Adams based sets:

'Listen Beeblebrox, I've had a tough day.......'


 
Posted : 12/05/2014 9:07 am
 DezB
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[i]And I bet it comes with instructions![/i]

That's because... It. Is. For. CHILDREN!!


 
Posted : 12/05/2014 9:16 am
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It's a loss leader.
Just buy the paper for the free toy, then never buy it again.

So the DM have to splash out for the privelege of us buying some cheap Lego?

Win, win - brilliant.


 
Posted : 12/05/2014 10:29 am
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So the DM have to splash out for the privelege of us buying some cheap Lego?

Win, win - brilliant.

I'm glad we managed to square that circle 🙄


 
Posted : 12/05/2014 10:44 am
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No Lego in Morrisons today - Toys R Us or WH Smiths only.


 
Posted : 12/05/2014 10:47 am
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"Lego" is a contraction of the Danish "leg godt" which means "play well". Just thought you'd like to know.


 
Posted : 12/05/2014 10:49 am
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+1 it's a loss leader. Every time you claim the lego, you're costing them money, and taking the offer away from another person who, unlike you, might be tempted to buy the paper again just to read it, which is what they're hoping.

So it's your duty as a Mail hater to buy the Mail this week.


 
Posted : 12/05/2014 10:54 am
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[quote=Rusty Spanner ]No Lego in Morrisons today - Toys R Us or WH Smiths only.

Indeed I also just tried that - hoping to make it in to WHS later.


 
Posted : 12/05/2014 10:56 am
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So the DM have to splash out for the privelege of us buying some cheap Lego?

Win, win - brilliant.

Boosts their sales figures, helps them command more for their advertising.


 
Posted : 12/05/2014 11:29 am
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Boosts their sales figures, helps them command more for their advertising.

Yep. Even handing the paper back at the till will still see it go through as a sale, boosting their figures.

If you really cared about the anti-DM principle, you'd just not buy it at all, even if it did save you a pound or so on some Lego.


 
Posted : 12/05/2014 11:31 am
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So I should cut my nose off to spite my face?

I don't think me not buying the rag is going to change the opinions of those who read it every day.
I do think that having some cheap Lego is going to make me happier.
Value judgment, innit blud?

Same with the Telegraph - I disagree with almost everything they've ever published when it comes to politics, but I really enjoy the rest of the paper.
So, I buy it.

Hardly the worst crime in the world, is it?


 
Posted : 12/05/2014 11:38 am
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If you really cared about the anti-DM principle, you'd just not buy it at all, even if it did save you a pound or so on some Lego.

Yup.


 
Posted : 12/05/2014 11:39 am
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Oh, and who's 'anti-DM principle' are we talking about here?

It was STW themselves who decided on the 'no linky' policy.
Personally, I have no objection to reading it occasionally, it's always good to know what the enemy are thinking.

I sometimes go to pubs that show Sky TV too.
They're nice pubs. Perhaps I should stop that too?

I've never bought a copy in my life, up 'till now, but having considered the implications I've no problem in doing so in this case.

I can't see that a few quid in increased profits for them this week is going to directly impact negatively on anyone's life.

If anyone can prove that my decision has caused a diminution in their quality of life, drop me a line and you can come round and play with my Lego.


 
Posted : 12/05/2014 12:04 pm
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If you really cared about the anti-DM principle, you'd just not buy it at all, even if it did save you a pound or so on some Lego.

I think I may need to explain free market economics to you [ and Brant] and explain how folk will do anything for money, even if it goes against their principles.

Welcome aboard though Comrades

No i did not even though the kids asked and I explained what a shit rag it was.
Thankfully the are second level vegans so they get ethical decision making


 
Posted : 12/05/2014 12:50 pm
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Thankfully the are second level vegans

😯

[img] [/img]

I thought that you were from Chorley.


 
Posted : 12/05/2014 12:54 pm
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I'm guessing the daily Mail gets the Lego cheap.
Even so, I doubt the price you pay for the paper covers the cost.
So, buy buying the paper while the offer is on, then not buying it again, costs them money.
How can it be a moral stance not to buy the paper?


 
Posted : 12/05/2014 12:56 pm
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it is illogical to think that where i live is where I am from


 
Posted : 12/05/2014 12:57 pm
 hora
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If you have a problem with a company why would you give it money?

I'm confused. Forget giving it away/binning it- why did you give them money?


 
Posted : 12/05/2014 1:00 pm
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for cheap Lego!


 
Posted : 12/05/2014 1:01 pm
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I think we've just encountered the middle of this conversation.


 
Posted : 12/05/2014 1:04 pm
 hora
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My Sis in laws best friend was murdered. A Daily Mail reporter hounded my sis in law for an interview, shouting through the letter box. In the end he made up an interview with her.


 
Posted : 12/05/2014 1:08 pm
 DezB
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[i]having some cheap Lego is going to make me happier.[/i]

Is this because you are going to give it to a needy child? 😆


 
Posted : 12/05/2014 2:15 pm
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There is no dilemma.

- DMGT by the Lego in bulk at a reduced cost from the manufacturer and promote the offer out of their marketing budget.
- You buy the paper, they gain the revenue of the paper sale that day but run an overall loss relative to Lego cost, i.e. a net loss

Stop overthinking it.

Not sure how comfortable I am with a media organisation attempting to foster hostility and censor another.

No, I don't work for DMGT or any associated companies before anyone throws that into the ring.


 
Posted : 12/05/2014 3:32 pm
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So the STW Morality Overlords can be bribed after all... for a couple of quid.

Why have principles if they can't be broken for Lego.

It's all turned Lady Di and The Sun. I am outraged.

Funniest thread in ages.


 
Posted : 12/05/2014 3:50 pm
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Got mine, left the paper on the counter, commented to staff I probably wasn't the first to do that, got a chuckle. My moral compass is just fine thank you (maybe I don't have any morals).


 
Posted : 12/05/2014 4:00 pm
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I'd rather buy Lego at full price. I'd rather a few quid of my money went to a cool company than a penny went in the pockets of those scumbags.


 
Posted : 12/05/2014 4:12 pm
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This should be listed as a PSA 🙂 Thanks for pointing this out.

Does anyone know if this is definately redeemable by post? Anyone got the address?


 
Posted : 13/05/2014 1:32 pm
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It is. My mum has got the details. I'll post it up when I have it.


 
Posted : 13/05/2014 2:22 pm
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I'd rather buy Lego at full price. I'd rather a few quid of my money went to a cool company than a penny went in the pockets of those scumbags.

Except often these minifigs are limited editions, and not available elsewhere, so you can't buy them at any price.


 
Posted : 13/05/2014 3:14 pm