Forum search & shortcuts

[Closed] Marketing emails - what's your limit?

ChrisL · 2018-02-16T09:12:00Z

I used to get an email from Merlin Cycles once a week. I'd look at it to see if any of the sale items listed took my fancy and those emails probably triggered a few purchased from me. Lately however the number of emails from Merlin has shot up - this week I count 4 in my trash folder. They're all unread and I'm likely to unsubscribe from Merlin's emails soon. Something similar happened years ago with CRC's emails. They used to be fairly infrequent but at some point they became almost daily so I unsubscribed. Clearly for me there's a "Goldilocks zone" for marketing emails of no more than once a week. Come companies clearly believe that more than that is better for their bottom line, though it has the opposite effect with me. For those of you who are OK with receiving some marketing emails from online shops and the like, what's your limit? When's the point that's too many emails instead of enough? While I'm grumbling about marketing emails, has anyone else found themselves resubscribed to Evan's marketing emails after previously unsubscribing then purchasing something from one of their shops? I'm pretty sure this has happened to me at least twice after buying stuff from their Edinburgh store.

Page 2 / 2 Prev

Northwind

Posts: 66118

Full Member

"DezB

and review Collect+ ! Every time you use it!"

I use myhermes a lot and I get asked to do their survey on average once a fortnight. Every time I give everything 3 stars and say "you are sort of crap but very cheap". You'd think they'd get the message

Posted : 16/02/2018 9:47 pm

Caher

Posts: 7046

Full Member

I was curious about buying a Brompton once and now I seem to get 1 a day, so I plan to unsubscribe as I never read them now.

Posted : 16/02/2018 10:19 pm

Page 2 / 2 Prev