I ended up in a Hospitality Trade Fair in error, wandering around I was persuaded by the nice lady on the Bacardi Breezer stand to drop my card into a pot to win a prize. I explained that I worked in Recruitment not in the Hospitality Sector she said that didn’t matter
Fast forward a week or so a pallet of 18 cases of Bacardi Breezer arrived, complete with every bit of promotional material that Bacardi produced – branded glasses, balloons, etc arrived at work addressed to El’s Bar (I worked for a company called ELS). Everyone at work took something home – I ended up with 12 cases of Breezer. Initially I didn’t like the stuff, by the 6th case I had developed a taste