Oh, and if it’s a new build with a failed sale they are desperate to shift it.
This, if new build developer (well any of the big ones) is using an EA, they need it moved on quickly. Since lockdown, cash flow into developers (people completing on purchases) has pretty much stopped, and many of the expected purchase have fallen through.
And remember as a buyer, you are not the EAs priority. As a buyer you sit behind the EA and the vendor in the priority queue. This is not complaint about EAs, just how it is.
Buying a house is the biggest “negotiation” most people ever get in to, and knowing what your own position is, including when to walk away, needs to be known to you, and only you, before you start. Watch a few episodes of Location, Location, Location. The bit near the end where they discuss/agree the plan ahead for making the initial offer, the follow-up offer based on the response – do this. Skip the bit where they re-align expectations that you can’t get a 4 bed detached with a large garden, double garage and driveway in Surrey for 200k, even if you’re on the telly.
Negotiation is the EAs job, they do it day in day out, house buyers generally don’t. Telling the potential purchaser that they need to move quickly is just one of many techniques used in negotiations to get to a deal that is closer to their targets, whatever they may be. If you can establish what their targets are, all the better. Maybe they get a 20% bonus if they get to sale agreed in 2 weeks…IANAEA so completely made up example but you get the idea.