I work for a local authority; we have a big office with approximately 2000 staff. The car park is always full and people always complain they can’t get a parking space. Well, when they say can’t what they really mean is they can’t find a parking space within 10 meters of the lifts.
We have male/female changing rooms, showers, covered bike locking area, radiators and clothes pegs for drying, cycle paths all over the town, good train connections, bus service that stops outside and car share scheme.
Guess what? I am one of a handful of people who ride on a regular basis. The bus stop has about 5 people waiting when I ride past at 1710hrs. I know of one person who uses the train to get to work. Yet people complain about the “traffic” getting to work!
Sure, try and get the facilities in place. Unfortunately we are an inherently lazy nation, one of the by products of rampant capitalism. If people want to/have to use public transport they will. If people want to ride there bike in they will. God forbid some might even walk. Otherwise the easiest option will be taken, the Car.
If I was you I’d try getting a McDonalds or KFC contract. It will be far more successful.