to the average person who isn’t interested in the sport and stumbles across it on the TV, they aren’t going to last long watching it.
I’d have to agree with this, which is exactly why the UCI should have left it as separate TV rights deals for different disciplines instead of handing the whole lot to a single broadcaster
– if I’ve time to sit and watch someone racing their bike, I keep thinking I’ve got time to go ride my own
I usually watch the replay on Redbull TV after I’ve been out riding, which is another plus point of their coverage, the option to watch the whole thing at a time of your choice will be a miss if Discovery don’t continue to offer it and another reason not to subscribe for a lot of people